Course Curriculum

How to Start a Podcast – Podcasting Made Easy

10sections
59lectures
7h 59mtotal

What you’ll learn

  • Learn How to Make a Podcast

  • Publish a new episode in less than 15 minutes (not including recording and editing time)

  • Set up your own popular Podcast show

  • The Secret to Ranking on iTunes, the 800 Pound Gorilla of Podcasting

  • Discover How iTunes and Apple can Send Millions of Podcast Listeners to Your Show

  • Discover How to Build a Fanatic Following of Fabulous Friends

  • How to Choose the Right Microphone For Your Show

  • How to Conduct Interviews Across the Globe

01

Learn To Podcast and Why Should You Start Podcasting?

10 lectures • 59min

  • Introduction

    Welcome to this course! F rom the heights of Machu Picchu in the towering Andes of Peru, Scott shares some of the feelings you may encounter as you learn to Podcast!

    1:36

  • How to get the most out of this course

    Watch this video to discover how to maximize the advantages you will receive from taking Power Podcasters. I want you to harness the power of Podcasting and ride it to the top of the charts!

    12:30

  • What is Podcasting?

    Includes a tour of the 800 pound gorilla of Podcasting . The one place you absolutely must submit your podcast if you want any chance of building a successful podcast. People can argue over everything in the world, EXCEPT this!

    7:00

  • Why Should You Start a Podcast?

    Scott shares some of his favorite reasons why podcasting is important to your business. Discover why Podcasting as an international medium is totally in its infancy.

    16:32

  • One Billion Podcast Subscribers

    Apple recently announced they had their One Billionth Podcast subscriber. Scott talks about what this means to your Podcast show and business.

    2:18

  • A Podcast Icon on 650 Mobile Million Devices

    Why Podcasts, and in particular yours, can be heard around the world and on more and more mobile devices.

    4:35

  • Podcasts and New Cars

    What impact will Apple Carplay have on your potential listening audience? Think: "Stuck in traffic again..."

    3:37

  • Podcasts Are Forever

    When you podcast, it is not like an promotional email that is read (maybe) and then deleted. Podcasts have a long life, and usually they end up with a life of their own!

    2:44

  • The "10,000 hours" Lie

    Saw someone talking about 10,000 to master a skill. Discover why you don't need 10,000 hours to be a Power Podcaster.

    7:20

  • Podcast Quiz

    Activity

  • Dedication

    Thanks to the following people without whom, I would never have Podcasted, learned how to use Podcasts, or been inspired to be more than I was in 2005, when I started teaching Podcasting to people around the world: Tony Puerzer, Daniel Deyette, Stacey Becker, Jason Bax, CJ, Corey Rudl (RIP), and the rest of the old gang from The Internet Marketing Center; Umeeda Switlo, Martin Pytela, Dov Baron, Shane Jeremy James, Matt Furey, Sam Crowley, Sabrina Domenosky, Ken McArthur, Frank Sousa, Joel Comm, Mike Filsaime, Steve G. Jones, Dan Waltz, Stephan Stavrakis, Richard & Tricia Scott, Stephanie Hartman, Colin James, Art Berube, Nancy Arroyo Perez, plus everyone I forgot.... Especially for my family: My Mom, Arlene, Carl, Jason, John, and Danny!

    1:00
02

NEW SECTION! Free Mobile Podcasting With Anchor

2 lectures • 12min

  • Free Mobile Podcasting With Anchor

    Scott create a new Podcast faster than you can watch this video on his iPad.

    4:00

  • A Quick Walk Through Anchor.FM

    Explore Anchor.FM as a free hosting, mobile-friendly podcasting platform, learn to create quickly, upload five-minute chunks, and publish or schedule episodes with easy sharing and embedding.

    7:30
03

The World's Largest Podcast Hosting: libsyn

10 lectures • 1hr 54min

  • What is libsyn?

    Liberation Syndication is the largest Podcast hosting company in the world. Learn more about how they can help your Podcast succeed.

    2:23

  • libsyn Pricing

    Scott goes over the Podcast costs at libsyn.

    1:31

  • libsyn Pro

    libsyn functionality for large operataions.

    1:33

  • Can you 'Charge' listeners for your show? Yes!

    One of the biggest questions I get asked is: How can I make money with my podcast. This is one way. Charge people to listen.

    2:58

  • libsyn Sign Up Process

    Scott walks you through libsyn's simple to follow sign up process.

    1:12

  • Setting Up Your Show

    Learn how to create up your Podcast show.

    3:21

  • Formatting Your RSS Feed and iTunes Submission

    Preparing your RSS Feed for iTunes is very important if you want to be found easily in iTunes. We go through the steps in this lecture.

    7:00

  • Posting Your First Episode

    Discover how easy it is to post your Podcast episodes.

    3:27

  • Summary

    Checking out your live show.

    1:52

  • libsyn

    Activity

  • libsyn PDF Podcast 101 Workbook

    The key steps we will be covering in this iBook are the following Chapter 1: Creating and Editing an Audio Recording Chapter 2: Recording an Interview by phone Chapter 3: Setting up Listener feedback Chapter 4: Levelating the Podcast Chapter 5: Encoding to MP3 format Chapter 6: Adding ID3 Tags Chapter 7: Setting up the hosting service Chapter 8: Controlling Your Feed Chapter 9: Validating the feed Chapter 10: Submitting the feed to iTunes, Zune, Blackberry & Stitcher Chapter 11: Submitting

    1:29:00
04

Setting up Your Podcast Show

10 lectures • 41min

  • Introduction

    Putting together your podcast can be a crazy, wild ride, but we promise not as crazy as the one we went on in the Andes Mountains near Machu Picchu...

    3:47

  • Scott's Power Podcast Hosting Solution

    Most of podcast hosting services cost money every month. Many have a free level until you hit a specified level of either Gigabytes of storage or Gigabytes of bandwidth. Scott shares an established Podcast host with only $15 a month or $99 a year. Hint: He built it, keeps it up-to-date, and it has all the bells and whistles he wished other podcast hosting companies had. Only $99 annually for students of this course.

    1:57

  • Set Up Your Podcast Host/Producer Information

    You have the ability to set up multiple Podcasts with multiple co-hosts or show topics. In this lecture, Scott shows you how to set up your first host profile.

    3:41

  • Set up Your Podcast Show

    Finally! By the end of this lecture, you will have your first Power Podcast show set up. In Section 4, you will learn how to upload your first episode. The good news is you can edit all your settings. In the upcoming lectures, we delve into Titles, Descriptions, Categories and Album Art in more detail. It is possible after those lectures, you may want to review this one and make changes to your Power Podcast.

    3:07

  • Title, Description and Popular Keywords for Your Show

    The biggest mistakes made by Podcasters who wonder why no one is listening are discussed here since they usually have to do with your choice of Title, Description and Tags.

    6:08

  • Podcast Album Art

    Make your album art 1400 x 1400 pixels and in PNG format (JPG is acceptable). In this lecture, Scott shares his opinion on what makes great album art for your podcast and what doesn't.

    3:25

  • Save Time Making Episodes - Use Snippets!

    Unique to this Podcast platform is a quick system (Snippets) for adding text and images to your podcast episodes.

    7:04

  • Editing Snippet Title, Show Title and Episode Titles

    Gavin asked "Enjoying your course, how do I edit an existing SNIPPET? how do I edit the title or add content to my existing snippet?" This video answers that question.

    5:10

  • What to do if you have a problem with MPW

    In this short lecture, Scott shares what to do if you have a technical issue using MyPodcastWorld.

    1:57

  • Power Podcast Worksheet: Your Checklist Before Starting Your Podcast

    Print out your Show Workbook and use it to make sure you have everything you need to smooothly set up your Power Podcast.

    5:00

  • Podcast Show Set up

    Activity
05

Creating Your MP3 Audio for Your Podcast

4 lectures • 22min

  • Introduction

    Scott introduces you to this section on creating your MP3 audios (and, yes, you can use these same lectures to produce video MP4 files for your video Podcasts).

    1:29

  • Recording Audio Options: Microphones

    Audio is paramount to a good audio recording. Which microphone fits your needs. Scott shares his favorite microphones as he records the audio from 4 difference microphones so you can hear the difference.

    8:50

  • My Newest Microphone: The Blue Yeti

    Everyone asks me: Which microphone should you get? For under $200, you can easily get an excellent microphone for Podcasting. As your 'ear' becomes more sensitive and 'trained', you will upgrade your microphones. It also depends on the situation: Recording at home on your laptop or recording outside with your iPhone. Today, I got a Blue Yeti. I show you the difference between it and hde Blue Snowball.

    5:50

  • Intros and Extros

    Intros and Extros are short clips of music or vocals which you place at the beginning or end of your Podcast episode. Scott shares an inexpensive and easy way to make yours.

    5:28

  • Audio Recording

    Activity
06

Setting Up Your First Podcast Episode

4 lectures • 27min

  • Introduction

    Get ready to go "Live"! Everything so far has set you up for some Power Podcaster success, starting with making your first episode.

    1:16

  • Decide on Your Episode Topic(s)

    How do you find topics for your podcast episodes? Scott shares his system for finding hot topics to talk about. Plus: How to find popular guests for your show.

    16:22

  • Post Your First Power Podcast episode

    Scott walks you through making your first Podcast. Assumes you have your Podcast Title, Description, Tags, and MP3 all done. Great for an overview of the process. Section 4 showed you how to make your MP3 and the following three lectures covers Title, Description and Tags.

    6:20

  • Power Podcast Episode Worksheet

    Print out your Episode Workbook and use it to make sure you have everything you need to publish your episode.

    3:00
07

Submitting Your Power Podcast to iTunes and Google Play Podcast Directories

8 lectures • 46min

  • Introduction

    Now that you have created your Podcast, the fun begins! Discover how to drive traffic to your podcast show via iTunes, Facebook, Twitter, YouTube and other social networks. The secret starts with your RSS Feed. What's that? All is explained in the next video.

    1:17

  • What's an RSS Feed?

    Why is your RRS Feed important to the success of Podcasting?

    3:29

  • PIngOmatic

    Discover a quick and easy way to let iTunes know whenever you post a new Podcast episode. This 'secret' will save your hours of painstaking work and you can do it in literally seconds when you follow my power process.

    5:42

  • Tour of iTunes

    Scott takes you on a tour of iTunes and shares some insights while uncovering a stealth Podcast ranking 'trick' used by some top Podcasters to 'hijack' traffic from 'complimentary Podcasts. Did you spot it?

    18:53

  • Advanced Bonus Lecture: Feedburner for Power Podcasters

    How do you 'protect' and maintain control of your Podcast and its feed, if for whatever reasons, you decide to change Podcast hosting companies? In this optional, advanced lecture, Scott shared a FREE service by Google which solves a potential problem down the road.

    3:06

  • Submit Your RSS Feed to iTunes

    You only have to submit your Podcast show RSS Feed to iTunes once. After that every time you publish a new episode if you followed the instructions in the 'PingOmatic' lecture, iTunes will update automatically. You can submit the feed made by the Podcast host or you can make your own feed as seen in the previous lecture.

    2:55

  • Submit to Google's Podcast Directory

    Google has now decided to add a Podcast App to ALL Android phones. This potentially quadruples the reach of your podcast. Scott shows you how to add your Podcast.

    6:52

  • Submit to Spotify (NEW!)

    Spotify has over 100 million listeners and has expanded with a Podcast directory. Scott shows you how to submit to Spotify.

    3:42

  • Pinging

    Activity
08

Creating Content for Your Podcast

5 lectures • 58min

  • Podcasts are Permanent

    Received from my co-host of our Podcast on eBay: Tim Knox: "I bet. Totally off topic -- I got another email last week about our #1 eBay podcast. Apparently we still rule! :o)" Last episode published? October, 2007! Podcasts are Permanent!

    3:52

  • Publicize Your Power Podcast on YouTube, Facebook and Twitter

    Once your Power Podcast is live and Popular on iTunes, what can you do to make it even more of a Hit? Scott shares three important strategies for putting your Podcast at the top of the charts.

    10:22

  • Podcast Success Story - 400,000 downloads

    Scott talks with a special guest Power Podcaster, Sabrina Domenosky, founder of Get Fit to Get Laid, who despite no new episodes in two years still has 40 downloads of her podcasts daily. Discover how a penny-less gym owner used her Podcast to achieve time & financial freedom, give her two gyms to her partner, move to Australia from Wisconsin and get a show on Playboy radio!

    16:13

  • Podcasting: The Power Networking Tool 1

    in Part One, Ely Delaney of the hit Podcast, " Driving Your Marketing ", shares with Scott his Power Podcast system which lands his profitable clients, grows his audience and expands his business network.

    17:26

  • Podcasting: The Power Networking Tool 2

    Ely Delaney, of Driving Your Marketing, shares his biggest surprise interviewing top experts and authors. What is the key to creating a fantastic episode? How do you use the interview format effectively. How much time should you spend editing your audio interviews. Scott shares his secret for fixing SNAFUs caused during the recording process.

    10:17
09

Creating a Business Servicing Podcasters

1 lecture • 42min

  • Create a Podcast Service Business

    Creating a dream life doesn't have to be hard. Michelle Abraham bought an RV and drove around the SW USA for 5 months with her husband and three young children. CReating income as a Podcast Producer. She and your instructor, Scott Paton talk about the fundamentals of the Laptop Lifestyle and how to get started.

    42:18
10

Power Voice Coaching

5 lectures • 58min

  • Introduction

    The non-technical skills you bring to your Podcast are as important as your technical skills. How you use your voice is crucial to your success as a Podcaster.

    1:45

  • The Power of Your Voice

    Learn how to use your voice more effectively to connect, influence and move your audience. Discover how to use your voice as a powerful tool to communicate your message. Scott Paton talks with Jesai Jaymes, actor, director, live theatre producer about how you can improve the Power of Your Voice.

    10:56

  • Put Your Best Voice Forward 1 (Plus Audio Download)

    Learn how to use your voice more effectively to connect, influence and move your audience. Discover how to use your voice as a powerful tool to communicate your message. Part One of Three. Includes downloadable MP3 version - listen in your car, while exercising or anytime you feel like it.

    13:55

  • Put Your Best Voice Forward 2 (Plus Audio Download)

    Learn how to use your voice more effectively to connect, influence and move your audience. Discover how to use your voice as a powerful tool to communicate your message. Part Two of Three. Includes downloadable MP3 version - listen in your car, while exercising or anytime you feel like it.

    16:34

  • Put Your Best Voice Forward 3 (Plus Audio Download)

    Learn how to use your voice more effectively to connect, influence and move your audience. Discover how to use your voice as a powerful tool to communicate your message. Part Three of Three. Includes downloadable MP3 version - listen in your car, while exercising or anytime you feel like it.

    14:47

  • Your Power Voice

    Activity