Course Curriculum

Tiktok Influencer Marketing: Grow A Million Followers 2026!

5sections
36lectures
1h 6mtotal

What you’ll learn

  • How to organically grow your social media accounts (Tiktok, Instagram, YouTube)

  • How to create content favourable to the Tiktok algorithm

  • Optimize your TikTok profile to appeal to your niche

  • Learn the best time to post and hashtag strategies

  • What to do when views and engagement rates are low

  • How to achieve viral videos with no following

  • How to deal with shadow bans and come out stronger

  • How to use Tiktok analytics to your advantage

  • How to earn multiple streams of income online; passive income

  • Maximize the social media network effect to grow efficiently

01

Initial Preparation

6 lectures • 13min

  • About the instructor

    Meet the instructor and, through his proven social media track record on TikTok, Instagram, and YouTube, learn how to grow a following and turn passion into a career.

    1:57

  • Why enroll in this course?

    Enroll to master the TikTok algorithm, learn to create short-form videos, and access a structured A-to-Z, clear and concise guide across TikTok, Instagram reels, and YouTube shorts.

    3:16

  • Who this course is for?

    Unlock TikTok influencer marketing with a course that helps aspiring fame seekers and business builders earn multiple income streams, including ads, brand deals, affiliate marketing, merch, books, and courses.

    2:15

  • Social media demand vs supply

    Discover how TikTok fuels organic reach for short form videos across platforms like Instagram reels and YouTube shorts, while demand exceeds supply and followers become transferable.

    1:34

  • Having the right mindset

    Develop the right mindset to grind on social media, embracing slow growth, key moments that spark viral momentum, and the confidence to talk to camera with thick skin.

    1:43

  • Lights, camera, action!

    - Elgato Key Light: https://www.amazon.ca/dp/B082QHRZFW?tag=onamzbillyh0b-20&linkCode=ssc&creativeASIN=B082QHRZFW&asc_item-id=amzn1.ideas.IZPU4Z0GVT2V If you're from USA, please search it on US Amazon as I can't provide a link sorry

    1:57
02

Understanding The Algorithm

10 lectures • 15min

  • Creator's account

    Start with a courageous account to access analytics and creator tools, whether growing personally or for business; switching to a business account may restrict these tools.

    0:20

  • Basic account information

    Get the best link in bio: https://beacons.ai/signup?c=billyhan_

    2:08

  • Understanding hashtags & strategies

    Explore how hashtags help TikTok's algorithm identify content and reach the right audience, balancing broad and niche tags, with practical combinations and tips to avoid irrelevancies or spillover.

    3:04

  • When to post on social media?

    Learn when to post on TikTok by considering audience, location, and general peak times; avoid follower analytics until you surpass 100k, using slots like 11am–1pm, 3–5pm, 6–10pm.

    1:40

  • How often should you post?

    Post 3–5 times daily at the start to learn what resonates with the algorithm, then shift to quality over quantity with 1–3 posts, two hours apart.

    1:03

  • Deleting or privating videos

    Learn why you should not delete or make videos private on TikTok, as mistakes can affect how the algorithm perceives your account and hinder long-term reach; stay consistent to grow.

    1:14

  • Going live

    Learn how to go live on TikTok after reaching 1k followers, using the feature to showcase your personality and attract more audience, especially when a video goes viral.

    1:03

  • Video editing

    Master simple video editing within the app, debunking the myth that third-party editors are required; using Cap Cuts for basic features is optional while the Ticktalk app's built-in tools suffice.

    0:33

  • Shadow ban

    Learn how to avoid shadow bans on TikTok by not using a VPN to spoof location, respecting community guidelines, avoiding reposts of removed videos, and not deleting videos unnecessarily.

    2:51

  • Writing down ideas

    Capture ideas from the for you page by writing them in a notes app or saving videos as favorites, then revisit these to guide your account.

    0:54
03

Getting Started

5 lectures • 9min

  • Account grading

    Explore how the TikTok algorithm grades accounts as good contributors to keep audiences on the platform, and why testing and quantity over quality drive viral growth within a niche.

    1:15

  • Understanding social media niches

    Pick a clear niche to define your creator identity and be known for one thing. Build trust with an audience and stay consistent so the algorithm knows what to push.

    1:27

  • How to pick your niche

    Assess demand to pick a niche; don't fear an over flooded niche. Be good at what you enjoy, drill down to specifics, and use TikTok trends.

    3:10

  • Decentralized distribution

    Understand decentralized distribution: each video is pushed independently, so stay within a niche to maintain consistent reach; don't rely on follower counts for every video.

    1:51

  • Delayed explosions

    Explore the lead explosion concept: underperforming videos can gain views long after posting, a second chance for your content. Don't delete, and set privacy to friends to preserve past content.

    1:27
04

Sustainable Growth

11 lectures • 18min

  • Trending videos

    Make trending videos—ideas that have already proven to work—to grow a following on TikTok; follow trends to improve before creating your own ideas.

    0:26

  • Identifying trends

    Identify trends by tracking broad and niche trends on TikTok, using the for you page and keyword filters, then apply broad ideas with a niche twist to grow followers.

    2:59

  • Reason for low views

    Discover why videos get stuck at zero views due to poor engagement, topic, or novelty. Learn how captions, hashtags, and on-screen keywords influence the TikTok algorithm and momentum.

    1:03

  • Engagement rate

    Learn how completion rate and wash time drive TikTok engagement, aiming for at least 50% completion with most videos 9–15 seconds. Use analytics after one or two days to optimize.

    1:41

  • Rewatchability

    Boost engagement by creating TikTok videos that are highly relatable, easy to recreate, and reactive, applying relatability, recreation, and reaction to raise completion rate, wash time, and overall algorithm performance.

    3:25

  • The hook of a video

    Capture your audience's attention in the first three seconds with a strong video hook, using suspense and on-screen text to evoke curiosity and guide viewers to watch the rest.

    0:51

  • Video caption

    Learn to craft video captions that complement the hook, avoid spoilers, and place hashtags and calls to action after the caption to boost follows and keep viewers watching on TikTok.

    1:25

  • Viral videos

    Strategize viral videos by adding a clear follow up and call to action to gain followers, letting the moment breathe, and milking the topic until it runs dry.

    1:55

  • Virality by luck

    Virality often hinges on a single keyword, even with the same hook and audio, as 'flat tummy' outperforms 'flat stomach.' Stick with what works—audio, idea, or keyword.

    0:42

  • Reposting videos

    Learn to grow your following by reposting viral TikTok videos with strategic timing, captions, hashtags, and calls to action, while avoiding watermark and not reposting within a week or back-to-back.

    2:21

  • Call to action

    Place a call to action in the last two seconds of videos, with text or a gesture, to convert viewers into followers and boost TikTok reach.

    1:15
05

Final Thoughts

4 lectures • 11min

  • Strong mentality

    Develop a resilient mindset to push through stagnation, stay confident, post daily, leverage viral moments and trending ideas with your own style to grow followers.

    4:35

  • Grow on other platforms

    Transfer and recycle your short-form content across platforms like Instagram reels and YouTube shorts, stay consistent, and leverage the algorithm to grow followers.

    2:31

  • How to make money from social media

    Explore diverse revenue streams for social media creators, including live gifts, brand deals, affiliate marketing, selling products or services, and cross-platform monetization through YouTube, Twitch, and more.

    2:29

  • Join my Ko-fi membership

    Let me give you personalized advice based on your social media: https://ko-fi.com/billyhan_

    1:11