Course Curriculum

Twitter Marketing in 2022: Get New Followers Daily!

8sections
27lectures
2h 23mtotal

What you’ll learn

  • Create a head turning Twitter profile

  • Build an SEO targeted following

  • Write content that gets retweets and likes

  • Use platforms that enable you to Tweet more effectively and efficiently

  • Learn how to identify your most valuable followers

  • Drive traffic to your blog, site, videos, or anywhere on the web

  • Add Twitter plugins to your Wordpress site

01

Welcome to the Course!

2 lectures • 4min

  • What qualifies to me to teach this course and why is Twitter worth learning?

    Hello my name is Joe, and I will share a bit about my experience an internet marketer. I have worked with various marketing platforms such as Facebook, YouTube, and Google AdWords, and nothing is quite like Twitter. On Twitter you can start getting noticed right now without any paid advertising, and all of the systems I show you in this course can be replicated for FREE!

    1:34

  • Final project: take the 1,000 follower challenge!

    Will you pass the final exam?

    2:08
02

Creating an Outstanding Twitter Profile

4 lectures • 18min

  • Basic signup process

    Let's start from the beginning and sign-up for an account! Make sure you register a phone number with your account to verify that you are a person and not a bot.

    5:08

  • Filling in our profile information

    Uploading a profile picture, header photo, and some basic bio information.

    4:49

  • Advanced customization features for branding and SEO

    Let's complete our bio, change to a custom theme color using a HTML color code, and publish our first Tweet to pin to our profile.

    6:49

  • What does our Twitter profile look like now?

    Here is the final version of my completed Twitter profile.

    1:33
03

Growing a Free Following Using Tweepi

6 lectures • 46min

  • Finding a page to pull followers from

    Before we begin following other users, we must find a Twitter profile to pull followers from. This is where the SEO targeted strategy to this system comes into play. If you don't care whether or not your followers are targeted, feel free to follow from my profile @UdemyJoe

    2:41

  • Tweepi quick start

    Let's begin building our Twitter following. Start by signing up for the free version of Tweepi at Tweepi.com

    8:25

  • Using filters to find the people who will follow you back

    In this lecture I will show you how to setup filters in Tweepi to find Twitter users who are the most likely to follow back.

    13:55

  • Progress update and recap

    Status update, which notifications I pay attention to, and going through the following process on Tweepi, one more time.

    4:49

  • Unfollowing and overcoming obstacles on Twitter

    3 days have passed so we can begin unfollowing using Tweepi. I will also discuss how to contact Twitter support if you have issues with your account.

    3:31

  • Is it worth upgrading to the premium version of Tweepi?

    In this lecture I will upgrade to platinum version of Tweepi. I prefer the premium version of Tweepi for the increased follow/unfollow limits and being able to save filters, and platinum gives you access to the Tweet Search and User Search features. Tweet Search allows you to follow users based on geo-targeting, and User Search enables you to follow based on interests and keywords.

    12:11
04

Additional Content Management Tools

7 lectures • 39min

  • CoPromote will help extend your reach and build social proof

    Let's get started using CoPromote. It will help you reach new audiences and build up social proof on your Tweets. CoPromote works on a tit-for-tat system where you share other people's content to earn reach, then you spend your reach for shares. Reach received is based off of how large your following is.

    8:14

  • CoPromotePro is great if you need to boost multiple posts at a time

    CoPromote pro is essential if would like to boost multiple posts at a time. The free version of CoPromote is great if you only need to boost your pinned Tweet, but if you are a daily content creator you may want to consider going pro.

    5:29

  • Hootsuite for real-time content management across multiple social media profiles

    Hootsuite makes managing multiple social media channels a breeze. You can set up multiple content streams, view content in real time, and publish to multiple profiles with the click of a button.

    4:56

  • Bulk uploading Tweets in advance will save you a ton of time!

    In this lecture I will show you how to bulk upload and schedule Tweets using a spreadsheet.

    7:35

  • Commun.it for daily insights and identifying your VIP's

    Commun.it will help you to identify your most valuable followers and enable you to communicate with them easier. You can also schedule automated tweets and messages to share content directly with your followers.

    5:01

  • The premium version of Commun.it is a social media manager's best friend

    The premium version of Commun.it allows you take unlimited actions per day within the platform, create engagement reports, and add users to help you manage your Twitter account.

    6:42

  • Revoking 3rd party app access from your account

    If you don't know how to close a 3rd party Twitter management tool or can't figure out how to stop it from publishing on your behalf, you can revoke 3rd party app access to your account on Twitter.

    1:14
05

Creating Engaging Content on Twitter

3 lectures • 20min

  • How to write an engaging Tweet

    Combining hashtags, ampersands, and trends to write engaging Tweets that will receive retweets, likes, and more impressions.

    9:33

  • Should you upload videos directly to Twitter?

    Twitter lacks a positive reinforcement loop like YouTube has with suggested/recommended videos. Is it worth it to upload video directly to Twitter?

    6:36

  • What are Twitter lists?

    Lists on Twitter are similar in function to groups on Facebook. Lists are typically themed and have their own news/activity feed of content that the members post to their personal profiles. In this lecture I will create a list of Twitter users that automatically mention you upon following them.

    3:57
06

Twitter Advertising and Analytics

1 lecture • 3min

  • Enabling the analytics tab for you Twitter profile

    To enable analytics for you account, go to https://analytics.twitter.com. Analytics will help you to better understand the demographics of your following, see how many engagements your Tweets are getting, and view the results of your ads.

    3:11
07

Miscellaneous Twitter Fun

2 lectures • 9min

  • Linking YouTube with Twitter

    Twitter and YouTube paired create a powerful combination for promotion. When you link them together you can automatically share new YouTube videos you publish on Twitter, and when a video receives a like on YouTube and both the creator and viewer have their accounts linked with Twitter, Twitter will create a Tweet mentioning the creator.

    4:15

  • Adding follow and retweet buttons to a WordPress site

    Let's add follow and retweet buttons to our WordPress site. The official Twitter plugin for WordPress is a bit underwhelming, so we will use two 3rd party plugins.

    4:42
08

Final Thoughts and Course Summary

2 lectures • 4min

  • Final results: what's next after hitting the 5,000 following limit?

    Twitter has following limit of 5,000. You are unable to more than 5,000 users until you reach 5,000 followers.

    2:31

  • Congratulations on completing the course!

    Congratulations on completing the course! Please let me know if you have any questions and what I can add to make the course even better!

    1:49