Course Curriculum

Pinterest Marketing for Beginners

4sections
9lectures
1h 12mtotal

What you’ll learn

  • Pinterest Marketing

  • Pinterest platform

  • What makes Quality Pins

  • Creating an attractive pin

  • Pin Automation

01

Introduction

  • Introduction

    In this video, we will introduce what you will be learning in this course.

    7:13
02

Pinterest, the platform

  • Understanding the platform

    Who uses this platform and how do they use it?

    11:25
03

Pin Creation

  • Quality is KEY

    Prioritize high quality images on Pinterest, because quality beats quantity, use a clear call to action, and tailor visuals to the target audience to improve conversions.

    15:05
  • Congruency

    Master congruency in Pinterest marketing by pairing high-quality visuals with clear end results, guiding users from image to article to opt-in or sale, while building relationships and email lists.

    5:24
  • Visual Real Estate matters

    Learn how visual real estate influences Pinterest engagement by using vertical long pins that take up more space, stand out, and encourage longer viewing time, while balancing aesthetics and length.

    6:06
  • An Attractive Pin

    Discover how infographics turn content into eye-catching visuals that boost traffic and high-quality clicks on Pinterest. Learn about creating infographics with templates and tools, plus tips to avoid plagiarism.

    5:30
  • Anatomy of a Pin

    Discover the anatomy of a pin: select end results images, spark curiosity, and add a concise call-to-action and description to drive clicks.

    8:52
04

Pinterest Hacking

  • Reverse Engineering Hack

    Reverse engineer trending Pinterest pins by analyzing standout images, titles, and layouts. Use BuzzSumo to study top domains and Canva to create engaging graphics.

    8:19
  • Pin Automation

    Master pin automation for Pinterest marketing by scheduling high-quality pins ahead of time, using viral tag to recycle evergreen content, analyze performance, and collaborate with your team to drive traffic.

    4:19