Course Curriculum

How to get your YouTube channel monetize

8sections
40lectures
2h 34mtotal

What you’ll learn

  • How to get YouTube channel monetized

  • How to create YouTube videos that gets click

  • How to grow YouTube channel in terms of subscribers and views

  • How to build a YouTube channel business

01

Introduction

2 lectures • 4min

  • Welcome

    Start your YouTube journey with determination and persistence, and enjoy creating content as you take the first step toward a lucrative channel.

    0:58

  • How to get started on YouTube

    Create a Gmail and a YouTube account, then launch a simple channel with a clear niche, study other channels for inspiration, and set monetization as your first goal.

    2:38
02

Fundamentals

6 lectures • 18min

  • How long will this take?

    To monetize, you need 1000 subscribers and 4000 watch hours in the last 12 months. Watch hours count only from the last year; shorts boost subscribers but not hours.

    3:21

  • How to choose a niche for success

    Choose a niche you enjoy and can sustain, research market size and payouts, study successful creators, and begin monetizing while exploring ads and sponsorships.

    3:17

  • Finding your voice

    Define your channel's unique voice and personality to connect with viewers, grow your audience, and monetize through authentic content.

    2:52

  • Publishing for more views

    Publish with a clear goal to maximize views, because views lead to sponsorships and revenue, grow your channel by building an audience, creating meaningful videos, and optimizing titles and thumbnails.

    3:38

  • Planning your channel's direction

    Plan your channel's direction by defining the end goal and sustaining it through monetized, enjoyable videos that align with your objectives and video topics, while keeping fun at the core.

    1:37

  • What if I can't speak well

    Develop your YouTube channel by practicing public speaking, writing a script or notes, speaking with enthusiasm, and treating the camera like a conversation to improve with every video.

    3:27
03

Gears

6 lectures • 27min

  • Recording your video

    Record with your smartphone to start monetizing your YouTube channel, focusing on presenting, angles, and editing rather than pricey gear.

    2:44

  • How to get perfect video quality

    Improve video quality by mastering lighting with a softbox, RGB lights, and natural light, using an iPhone and Filmic Pro to record at 1080p and adjust focus and exposure.

    5:06

  • Audio microphone

    Improve your YouTube monetization by prioritizing audio quality. Learn about microphone options—internal mic, shotgun, lavalier, and USB Blue Yeti Nano—and how placement and setup affect clarity and viewer retention.

    6:11

  • How to get the perfect audio

    Use Levelator to normalize audio levels for a clear, ready-to-upload track, then sync video and audio in Adobe Premiere Pro for a professional YouTube sound.

    4:43

  • Does your backdrop matter?

    Enhance depth and credibility in talking-head videos by crafting a thoughtful backdrop. Keep the background clean and personal, avoid bedroom clutter, and aim for a studio-like setup that signals professionalism.

    3:47

  • What to invest in first?

    Test the waters with smartphone recording and avoid overspending on cameras. Invest in essential gear—softbox and microphone—plus a budget-friendly ring light and tripod to elevate videos.

    4:08
04

Editing videos

3 lectures • 9min

  • Editing Software Tool

    Choose among Adobe Premiere Pro, Final Cut Pro, and DaVinci Resolve to edit and monetize your videos on PC or Mac.

    3:10

  • Jump cuts

    Learn to use jump cuts to turn long, boring footage into engaging videos by removing errors and pauses, as demonstrated in Adobe Premiere Pro.

    3:15

  • B-rolls

    Use B-rolls as overlays narrated to illustrate points and transitions. Source stock footage from Canva or others, keep B-rolls short (five seconds or less), and mix with homemade shots.

    2:42
05

Growth

4 lectures • 14min

  • Why authenticity is your secret weapon

    Be authentic and relatable to turn views into subscribers, because audiences subscribe to you, not just your content, and authenticity also supports long-term channel growth.

    2:46

  • What authenticity is not

    Authenticity fuels your YouTube channel growth, but set limits to avoid demonetization and sponsorship issues. Avoid swearing, being salesy, stubborn, or bragging; let viewers decide.

    4:39

  • Why consistency matters

    Learn why consistency in uploading videos builds a rhythm and system, reduces overwhelm, enables outsourcing, and keeps your channel relevant as YouTube nudges uploads, shorts and videos, and grows views.

    3:25

  • YouTube is not what you think it is

    YouTube is not what you think it is; it's a search engine with social elements, so monetize by delivering value, planning topics and thumbnails, and building a business funnel.

    3:36
06

Tactics

12 lectures • 52min

  • 2 Ts - Title & Thumbnail

    Master crafting compelling YouTube titles and thumbnails to boost click-through rate and get recommended by YouTube. Analyze competitors, use expressive faces and high-contrast visuals with searchable keywords to spark curiosity.

    6:30

  • Other 2 Ts - Topic & Timing

    Master topic and timing to boost your YouTube views. Align trending or evergreen content with timely topics, analyze competitors, and craft titles and thumbnails for strong click-through and relevance.

    5:28

  • Putting all Ts together

    Align the four t's: title, thumbnail, topic, and timing, to trigger the YouTube algorithm and boost click-through rate, and revive old videos for growth.

    3:30

  • Should you livestream?

    Live streaming can grow views, but small channels often struggle. If you try it, brush up on presentation skills and reach at least 10,000 subscribers before streaming.

    2:47

  • Should you upload daily?

    Upload more often to practice and learn how YouTube works, aiming for at least once a week, with two videos preferred, plus occasional shorts to stay relevant without burning out.

    3:13

  • Why subscribers aren't important

    Prioritize increasing views over subscriber counts, because views drive ad revenue and sponsorships, while subscriber counts alone do not indicate growth.

    4:26

  • Teaching vs Sharing

    Choose to teach vs share, focusing on sharing experiences, mistakes, and lessons to deliver audience value, using humility and personal proof to support monetization-focused educational content.

    3:52

  • Modeling off other channels

    Modeling off other YouTube channels helps you learn proven titles, thumbnails, and video styles, then customize with your own spin to attract views and grow your channel toward monetization.

    6:27

  • Haters

    Face haters with a strong mindset, ignore most comments, use YouTube filters, and respond briefly with thanks to protect your channel's momentum.

    3:02

  • YouTube Analytics

    Use YouTube analytics to grow your channel by tracking views, watch time, impressions, and average view duration, aiming for 1000 subscribers and 4000 watch hours in 12 months.

    5:18

  • Sharing on Social Media

    Promote your YouTube videos on other social platforms when you have an existing following, while balancing burnout; repurpose content into short 60-second videos for TikTok, Instagram reels, and Facebook.

    3:07

  • YouTube Shorts

    Explore how YouTube shorts affect monetization, noting shorts don’t count toward 4000 watch hours and 10 million view threshold. Prioritize long-form content while incorporating shorts to grow subscribers and views.

    3:57
07

Business and monetisation

3 lectures • 19min

  • How to make money on YouTube

    Learn to monetize your YouTube channel via the partner program with ads, a 55/45 split, 1000 subs and 4000 watch hours or 1000 subs and 10 million shorts views.

    6:30

  • YouTube as a business

    Treat your YouTube channel as a business from the start and pursue monetization through sustainable growth. Earnings rise with views, reinvest, and expand with more content.

    6:03

  • Scaling out YouTube

    Scale out your YouTube business by converting viewers into customers, growing your mailing list, and selling digital products, while diversifying income beyond the platform to protect your audience.

    6:37
08

Summary

4 lectures • 11min

  • The mindset of a successful YouTuber

    Develop a strong mindset to turn a YouTube channel into a potential business by staying convinced of your channel's potential, persisting through naysayers, and focusing on evergreen content.

    3:21

  • Burning out and taking breaks

    Recognize burnout as normal and plan with consistency and analytics awareness; take breaks when needed, prioritize fun and your well-being on the long-term YouTube journey.

    2:06

  • The hidden benefit from being a YouTuber

    Explore how being a YouTuber strengthens public speaking, fuels career growth, and builds ownership over your work through consistent practice and personal leadership.

    4:16

  • What now?

    Take action now by setting up your channel, recording and uploading your first video, and moving toward monetization through the YouTube Partner Program as you build subscribers and watch hours.

    1:44