Course Curriculum

Create a Successful YouTube Channel with Great Content

8sections
47lectures
3h 41mtotal

What you’ll learn

  • Step by step how to set up a YouTube Channel

  • How to add End Screens and Cards

  • How to use Tags and Titles and Keywords

  • Create Eye Catching YouTube Thumbnails on Canva

  • What YouTube Content is best for specific industries and Create a lot of Relevant Content

  • Grow Your Brand and Retain an Audience

  • Create 'Evergreen Content' that brings Clients and Sales to you year after year

01

How to Set Up a New YouTube Channel

7 lectures • 35min

  • Intro to Course

    Set up your YouTube channel, avoid common pitfalls including longer videos, define your channel's purpose, and optimize descriptions, cards, tags, and eye-catching thumbnails with a free program.

    2:09

  • Finding YouTube from your Internet Browser

    This lesson shows you how to find the YouTube button in Chrome with a Gmail Account. Provides an overview of a YouTube Account to show content and Thumbnails on an active YouTube account.

    2:36

  • Creating Your YouTube Account from scratch, step by step through set up

    Create a YouTube account from scratch by choosing or creating an account, verifying email and phone, and then proceeding to create a channel.

    5:43

  • Setting up Your YouTube Account and linking Social Media links

    Create and customize a YouTube channel by choosing a custom or personal name, setting a profile picture and description, and linking social media profiles for branding.

    4:57

  • Adding or replacing your Channel Pic and finalizing the setup.

    Learn to upload or replace your channel picture, follow community guidelines and copyright rules, set an 800 by 800 pixel image, and finalize setup.

    2:59

  • Uploading your first Video

    Step by step instructions showing how to upload a video. Verifying your account, and second verification steps for videos over 15 minutes. Playlist Creation and some examples.

    7:03

  • Looking at your uploaded Video, Publishing Settings and Links

    Set up a brand new YouTube channel, upload your first video, configure publishing options, choose a thumbnail, write a description with keywords, and share via links.

    9:34
02

Bonus Lecture - Extra Settings in Youtube to Enhance your Video Production

3 lectures • 18min

  • BONUS LESSON - Setting up YouTube Settings to Fill You Description

    Set up YouTube studio and defaults to populate titles, descriptions, and links for every video. Configure channel settings, audience targeting, currency, branding watermark, and keywords to improve discoverability.

    6:23

  • BONUS LESSON - Setting up Tags, and other YouTube Settings

    Set default YouTube channel settings with public visibility and tags like massage marketing to boost searchability, then save time by applying language, category, and description defaults.

    4:10

  • BONUS LESSON - Creating Endscreens and Cards

    Learn to add end screen and cards, choose templates, promote videos, and drive engagement with subscribe prompts and polls, including timing placements and saving reusable templates for your channel.

    7:26
03

Creating Eye Catching Thumbnails in Canva

5 lectures • 24min

  • Creating your Thumbnail Using Canva

    Learn how to create eye-catching YouTube thumbnails with Canva, using clear imagery and text to boost clicks, showcase your video topic, and achieve a uniform channel look.

    2:24

  • Replacing a default Thumbnail with something better

    Learn how to replace a default YouTube thumbnail with a better design by using Canva templates, swapping images and fonts, and refining the text for more clicks.

    8:20

  • Uploading and Editing your YouTube Thumbnail Title and Description

    Edit your YouTube video details by updating the title, selecting a compelling thumbnail, and adding a clear description with episode numbers and links to boost clicks.

    4:12

  • More Canva Editing Tools

    Master Canva editing tools to craft eye-catching thumbnails for your YouTube channel by uploading images, dragging onto the canvas, resizing, editing text and fonts, adjusting color, and exporting as PNG.

    5:15

  • Audio and Video Equipment and Set ups Used for This Course and Live Broadcast

    Watch through until the end for a good laugh!

    3:27
04

Understanding YouTube Content

12 lectures • 38min

  • Intro - The Purpose of your YouTube Channel

    Identify the purpose of your YouTube channel, define what you want to convey, and outline the points to cover for your videos or overall channel.

    0:34

  • What you Should Avoid when Creating your YouTube Channel

    Avoid mixing content across channels; create separate channels for different themes, stay authentically professional, and keep messages concise to suit short attention spans.

    4:25

  • Types of Videos You can Create

    Explore types of videos to create a successful YouTube channel, from personal journaling and family vlogs to informative and educational content, building trust and blending education with products.

    2:56

  • Personal Videos

    Create a personal video channel to document family stories, life events, and travel, using private links and evergreen home movies to connect faraway relatives and inspire others.

    3:12

  • Informative Videos

    Create informative videos that share a personal message or talent and connect with audiences, using YouTube as a powerful platform for how-tos in meditation, crafting, jewelry making, wood carving.

    2:19

  • Educational Videos

    Share your expertise through educational videos that teach how to do things, including sourdough starter. Inspire viewers to learn, try projects, and grow a successful YouTube channel.

    3:26

  • Sell A Product or Service Videos

    Learn how to sell products or services through your YouTube channel by building trust with educational videos, using affiliate links, partnerships, and targeted services.

    5:06

  • Intro - How to Convey your Message through Video?

    Define your channel’s purpose to convey your message via video, exploring single videos, episodes or series, and lessons in playlists, plus time-sensitive videos and their pros and cons.

    0:29

  • What are people using YouTube to find out?

    Learn how YouTube helps people make informed decisions on topics from car reviews and travel to restaurants, surgeries, tax tips, how-tos on repairs, and starting a business.

    3:03

  • More things People Research on YouTube

    Discover how to inspire and motivate viewers on YouTube by highlighting speakers, public speaking lessons, and scalable online content that reaches diverse audiences, from churches to professionals and nature-driven videos.

    2:38

  • Single, Episode, and Lesson Type Videos

    Create standalone videos that convey a single message in 3–6 minutes, and build episodes or playlists that promote bigger lessons while boosting audience retention.

    5:19

  • Time Sensitive Videos

    Explore when to use time sensitive videos versus evergreen content in your YouTube channel strategy, balancing up to date information, audience trust, and lasting relevance.

    4:39
05

Creating Content for Massage, Yoga, Personal Trainer etc.

7 lectures • 35min

  • Intro - Purpose, Massage Therapists, Yoga Instructors, Personal Trainers etc

    Define your channel purpose for massage therapists, yoga instructors, and personal trainers, identify what viewers seek on YouTube, and outline per-video or overall content to guide production.

    0:42

  • Figure out the Purpose of Your YouTube Channel

    Clarify the purpose of your channel to reach a local or global audience, use search engine optimization, and tailor content to answer FAQs and attract clients.

    4:28

  • How to Find and Create Content that people want to see.

    Learn to generate massage therapy content ideas with Google searches, cover can massage help topics, tailor videos to audience needs, and create talking head scripts and playlists.

    6:45

  • More Great Content Ideas and Student Exercise

    Discover how often to see a massage therapist and turn topics like headaches, posture and postural assessment, neck massage, stress relief, and desk-work routines into engaging YouTube videos.

    5:59

  • Even More Content Creation Ideas and Content Creation Exercise

    Explore how to generate content ideas by using 'can massage help' google suggestions, focusing on migraines, pinched nerves, vertigo, and other conditions to grow your channel.

    5:22

  • Ideas for Current Industry Trends and Video Sample Tips

    Create engaging massage therapy videos by testing lighting and sound, using talking head or demonstrations, and covering trends like sanitary procedures, reasons to get a massage, and quick techniques.

    6:30

  • Key Things to Remember when Creating a Youtube Channel & Video Descriptions

    Learn to build trust and professionalism on YouTube by presenting a polished image, including contact info and credentials in descriptions, and using short links to funnel viewers to your site.

    5:12
06

Creating Content for Realtors and Lenders

5 lectures • 21min

  • Intro - Content Creation for Realtors and Lenders and similar industries

    Identify the purpose and convey key messages for realtors, lenders, and service pros, then discover YouTube search intent and create outlines for videos, playlists, and the channel.

    0:47

  • Purpose of your YouTube Channel

    Define your YouTube channel purpose and clarify what to convey and what viewers seek. Create outlines for videos, playlists, and your channel to build trust and reach potential clients.

    2:55

  • Creating Content with Common Frequently Asked Questions

    Create YouTube content by answering frequently asked questions about buying or selling a home with a realtor, covering costs, necessity of a realtor, first steps, market terms, and financing basics.

    6:33

  • Assignment to Help you Create Engaging YouTube Content

    Develop engaging YouTube content by producing concise top five lists, interview formats about hiring a realtor, and covering online pros and cons plus buyer-seller challenges.

    4:43

  • Key Things to Remember when Creating a Youtube Channel & Video Descriptions

    Project a professional, friendly on-camera presence and use bio, credentials, and contact info in descriptions, with Bitly links to track viewers and seo keywords.

    6:20
07

Creating Content for Financial Planner, Legal, Accountant etc.

6 lectures • 35min

  • Content Creation for Financial Planner, Legal, Accountant, Insurance Agent etc

    Define your channel’s purpose, identify what people seek on YouTube, and create an outline of key points to cover per video or across the channel.

    0:22

  • Figure out the Purpose of Your YouTube Channel

    Figure out the purpose of your channel, reach an audience, and build trust to attract clients with professional content and a funnel to your services.

    5:17

  • How to Find and Create Content that people want to see and Assignment

    Learn to research audience questions with Google, generate topic ideas for a financial planning series, and create concise, script-driven videos under six minutes to build trust.

    8:41

  • More Great Content Ideas

    Learn how to create engaging financial planning content by addressing when to hire a financial planner, saving strategies, college funds, and retirement planning, and build trust with practical video ideas.

    4:12

  • Even More Content Creation Ideas and Content Creation Exercise

    Develop videos that share golden nuggets on debt management, budgeting, estate planning, and investing; group them into audience-focused playlists (families, newlyweds, retirees) to boost engagement.

    8:07

  • Key Things to Remember when Creating a Youtube Channel & Video Descriptions

    Learn to build trust on YouTube by appearing friendly and professional, showcasing industry knowledge, and using well-structured video descriptions with bios, compliant disclaimers, and trackable bit.ly links.

    7:54
08

BONUS SECTION - Equipment and Basic SEO

2 lectures • 15min

  • Keyword and Tags Search

    Learn to craft easy search terms with Google Trends to optimize keywords and descriptions. Boost YouTube and Google search visibility for terms like LLC, corporation, S corp, and C corp.

    11:37

  • Basic Equipment List and Video Tips

    Explore essential video gear for creating engaging YouTube and Facebook content, including iPhone setups, external microphones like the Blue Snowball, diffused lighting, tripods, and downloadable gear lists.

    3:27