Instagram Reels: Complete Instagram Growth Guide 100K in 90d
What you’ll learn
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Attract Hyper-Targeted Instagram Followers and Convert Followers to Paying Customers
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Create captivating reels, shorts & stories that grow your following & build a connection with your fans
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Step-by-step guide to creating reels/shorts from planning & production to editing & posting
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Research & plan your reels, shorts & story content to get more engagement with less effort
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Learn in practice the strategies and techniques that will accelerate your results on Instagram even if you lack creativity and are a complete beginner.
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Learn how to have more reach on Instagram and take advantage of REELS delivery to promote your content and grow on Instagram without spending on ads.
01
Module 1
Module 1
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4:28
Start here! Welcome!
Learn how to build authority and grow your Instagram organically with reels. Implement step-by-step strategies to turn short videos 7 to 15 seconds into followers and clients.
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1:46
Your First Mission
Access your Instagram insights, screenshot your last seven days and last 30 days to register a before-and-after starting point, then screenshot your Reels views and latest videos to track growth.
02
Module 2
Module 2
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19:37
Breaking the Reels
Explore reels features and editing tools, from music, speed, and timers to text, effects, voiceovers, and covers, and learn how to save, draft, and share for growth.
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3:39
The Reels differential
Discover the reels differential: reels reach new audiences with quick, infotainment content and fast attention hooks. Understand user experience and behavior to optimize your reels strategy.
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8:00
UX behavior
Analyze user behavior on reels to understand viewer language and preferences. Focus on the first three seconds with high-quality video, clear audio, captions, and avoid watermarks.
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18:21
Analyze your competitors (The second mission)
Perform competitor and market analysis to identify what makes content valuable on Instagram reels, define good content as actionable and emotionally engaging, and use benchmarking to become a niche reference.
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10:47
Understanding the Algorithm
Discover how the Instagram algorithm analyzes user behavior to predict content and boost retention for reels, guiding creators to engage audiences with saves, shares, and comments.
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7:29
Reels equal Tiktok?
Compare Reels and TikTok to reveal audience and purpose differences, and craft fast 7–15 second Reels with the three golden seconds for a discerning Instagram audience.
03
Module 3
Module 3
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15:39
Your piece of the market and what you should never do
Define your niche and create segmented content to attract the right audience, avoid disqualified followers, and use the PhD method to stay expert and profitable.
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14:51
the ideal persona
Define your ideal persona by collecting audience data on profession, age, region, desires, pains, and fears, then tailor your language and content to specific personas for Instagram growth.
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7:22
The power of an editorial line
Define your central theme within your niche and primary and secondary topics to guide consistent Instagram reels content, build authority, grow engagement, and monetize through an editorial line.
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7:57
Language and Expression
Learn how language and expression in your reels create instant connection and authenticity, and define your unique style by gathering three adjectives from close people and staying consistent.
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12:22
Creativity Exercise
Train your creativity daily by consuming content with a critical eye and collecting references. Create content regularly to grow your Instagram, fueling ideas with those references rather than forcing inspiration.
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6:14
Referenced Pain Method
Learn the referenced pain method: reuse audience-relevant content references to reveal audience pain and craft endless Instagram reels ideas through formats like audio dubbing, quick tutorials, transitions, and lists.
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9:30
Mastering Contents
Master content by transforming existing posts into new reels and adapting carousels, stories, and feeds to reach non-followers and boost growth.
04
Module 4
Module 4
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1:01
The foundation to go viral on Reels
Build a solid foundation to go viral on reels by shaping a structure that nudges the algorithm in your favor. Apply this basis across every strategy and technique.
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16:57
Visual Identity and Format
Learn to establish a strong visual identity and master reel formats on Instagram, using a 1080x1920 full-screen 9:16 layout, safe margins, and a cohesive color palette to boost reach.
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27:22
Timing is GOLD
Master timing and trends on Instagram reels by analyzing trend lifecycles, identifying adaptable moments for your niche, and posting at the peak to attract loyal followers.
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12:24
Copywriting for Reels
Learn copywriting for reels with persuasive titles that capture attention from the first sentence, shaping viewers' curiosity and fear to boost retention and engagement.
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24:27
Mental Triggers for Reels
Explore mental triggers for reels, including curiosity, fear, magnetic transformation, and self-portrait techniques, to boost retention, views, and authentic growth on Instagram.
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14:22
The Call to Action on Reels
Define a clear objective for your reels, such as likes, comments, shares, followers, or saves, and place a simple call to action in the video or caption to guide action.
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9:33
Original Audio and High Audio
Learn to use original versus trending audio on Instagram Reels; trending audio reaches more viewers, while original audio lets you start a new trend or express yourself.
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4:28
Ideal apps to make Reels
Explore ideal apps for creating reels, including Canva for thumbnails and templates, InShot for quick edits, and CapCut for advanced effects, while noting free versions and watermark considerations.
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9:27
Preparing the environment to record
Prepare your recording environment by balancing distance from the wall and camera, select scenario-linked items, and optimize lighting and audio to boost quality and audience retention.
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11:47
hashtags
Learn how hashtags guide the Instagram algorithm to reach the right audience by using public, post, and niche tags, while mixing sizes and consuming content for better exploration results.
05
Module 5
Module 5
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2:52
Strategies to TAKE OFF ON REELS
Master nine strategic reels tactics to take off on Instagram. Apply the nine strategies - education, infotainment, entertainment, inspiration, timing, notification, story, and settings.
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11:47
Strategy 1 - Education
Leverage the education strategy to gain followers and build authority by delivering fast, expert tips that attract hot, niche audiences and invite profile visits via captions.
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24:02
Strategy 2 - Entertainment
Strategy 2 uses entertainment in reels with inter tournament rules to boost connection, positioning, and reach, helping you attract and engage audiences through relatable, educational content.
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6:42
Strategy 3 - Infotainment
Explore the infotainment strategy by blending education and entertainment to deliver information, strengthen authority, and grow your audience through reels, captions, and compelling content.
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16:57
Strategy 4 - Inspiration
This strategy uses inspiration and reuse to attract followers, build reach, and deepen connection by sharing origin stories and transformations, while balancing self-presentation and audience needs.
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9:22
Strategy 5 - Before and After
Master the before and after strategy for Instagram reels and posts, delivering abrupt transformation that boosts engagement across services, products, and various niches, with the video format driving impact.
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7:52
Strategy 6 - Timing
Master timing in reels by surfing the hype to boost visibility, using trending subjects like global events while staying aligned with your niche for eventual followers and sales.
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18:12
Strategy 7 - Identification
Identify with viewers to boost followers and reach by using identification rules—relatable 'me' moments—to reinforce your niche and encourage sharing.
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15:09
Strategy 8 - History
Tell your story through story reels to strengthen your personal brand, build empathy, and connect with followers. Contextualize your history to showcase authority, boost positioning, and inspire engagement.
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21:18
Strategy 9 - SALES
Create selling reels that drive ongoing sales by showcasing products or services with high-quality audio and lighting, detailed visuals, and before-and-after demonstrations that spark desire.
06
Module 6
Module 6
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15:18
Analyzing Metrics
Analyze Instagram reels metrics to optimize performance by tracking insights, viral audio, and rule effectiveness, monitor first-hour views and engagement, and test CTAs while engaging with commenters.
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5:22
Content Funnel with Reels
Explore the content funnel for reels: top of the funnel discovery, middle engagement, and bottom conversion content that attracts, engages, and converts audiences into buyers through intentional strategy.
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6:29
Top of Funnel with Reels
Create top-of-funnel reels that are simple, shareable, and entertaining to introduce you to new audiences, drive profile visits, and balance the funnel with middle and bottom content.
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4:29
Middle Funnel with Reels
Forge deeper connections with your audience by sharing more personal, storytelling reels in the middle funnel, using identification rules and captions to differentiate from top-of-funnel content.
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5:23
Funnel Background with Reels
Learn to craft bottom-of-funnel reels that showcase your product, testimonials, and before-after results, with direct CTAs to buy or contact, while maintaining top, middle, and bottom funnel balance.
07
Module 7
Module 7
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1:25
Hands-on - TIME TO CREATE
Engage in hands-on practice to create Instagram reels quickly, using CapCut or InShot, and master editing workflows to publish reels in about 10–15 minutes.
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19:47
cover for reels
Master three cover options for reels—Canva design, screenshot frame, or reuse the reel itself—and use 1080 by 1920 (and 1080 by 1080) formats.
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12:26
Editing directly through Reels
Learn to edit reels in practice by recording multiple takes, timing transitions to the beat, and adding text and filters for a consistent scenario and persona that boosts audience engagement.
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9:24
Editing using Inshot
Learn to edit reels in Inshot by layering videos, adding a video within a video with pip, and changing text every two seconds while syncing audio for a dynamic post.
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5:31
Editing using Capcut
Learn to create automatic captions in CapCut for Instagram Reels to boost retention with subtitles, while exploring basic edits and exporting options for stories and posts.
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11:02
Step by step edits - part 1
Recreate engaging Instagram reels step by step using images on reels, text, and audio to boost dynamism, retention, and strategy.
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9:10
dubbing reels
Learn to create dubbing reels by timing audio, starting the recording at one second, and using 2x slow motion, while not singing—just move your mouth to align.
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5:42
Step by step edits - part 2
Recreate a reels video using two tools: a video downloader and a green screen background with an image overlay. Apply the original audio, trim the intro, and craft a caption.
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14:03
Making Reels WITHOUT SHOWING
Discover how to create reels without showing your face, using hands-only demonstrations, step-by-step tutorials, and narrated content to build authority, engagement, and growth.
08
Module 8
Module 8
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1:14
Creative Reels
Master creative reuse techniques for Instagram reels by pairing reuse strategies with eye-catching transitions, including hand transitions and clothing changes, to boost attention and viewer retention.
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5:28
Creative 1 - with your hands
Learn hand and arm transitions for Instagram Reels by using a timer to cut to the beat, align frames, and change clothes for retention.
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5:19
Creative 2 - with the clothes
Master a clothes transition for Instagram Reels by pulling the shirt to remove it, maintaining steady framing, and cutting at the pull for a natural change of clothes.
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7:15
Creative 3 - Hologram
Create a hologram effect by layering a base video in the app cuts, trimming clips, adjusting opacity, and syncing clicks with audio for a polished result.
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4:21
Creative 4 - Clones
Master the clone effect by shooting two takes, aligning camera positions, and using masks to reveal multiple clones without overlap for smooth Instagram Reels visuals.
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9:29
Creative 5 - with text box
master text box transitions in Instagram reels by timing six on-screen texts with the audio, using a clear CTA and mental triggers to boost video retention and reach.
