Course Curriculum

Pinterest (Beginners & Advanced): Fast Track Training

3sections
42lectures
1h 22mtotal

What you’ll learn

  • How to master Pinterest Advanced methods

  • Generate leads and sales using Pinterest Advanced strategies

  • Setup and run Pinterest Advanced campaigns in any niche

  • Master the Pinterest Advanced Manager

01

Pinterest For (Beginners): Fast Track Training

20 lectures • 40min

  • Overview - Beginners

    Set up your Pinterest profile and create pins that link to your site, while learning how pins appear in search and how to maximize visibility on the platform.

    2:06

  • The Pinterest Mission

    Discover how Pinterest serves relevant content to inspire daily life, with a transparent algorithm and clear sign-up paths to business accounts on desktop and mobile.

    1:53

  • Mobile Application

    Install the Pinterest app from the app store, sign in, and load your smart feed with initial topics; then share photos, create boards, and manage settings on mobile.

    2:56

  • Set Your Profile

    Set your profile via edit settings, upload a photo, and write your details; your public profile determines how Pinterest categorizes content, desktop 30 chars, mobile 160.

    1:36

  • Claiming Accounts

    Learn how to claim your sites on Pinterest by verifying ownership with a file or tag, uploading to your site root, and submitting; you can claim Instagram, Etsy, and YouTube.

    1:40

  • Other Settings

    Manage Pinterest account settings by updating your email, choosing login options like Google or Facebook, and adjusting notifications, privacy, and hiding your profile from search engines.

    2:05

  • Upgrading To Business

    Upgrade your Pinterest account to a business account on mobile or desktop to unlock the keyword tool and analytics, connect your Instagram and Etsy accounts, and enable ads.

    1:58

  • Creating Boards

    Create, organize, and manage Pinterest boards to tailor content for your audience. Learn to set public or secret boards, publish pins, invite collaborators, and add sections for better organization.

    2:38

  • Creating Communities

    Learn how to create and manage Pinterest communities, including finding, joining, naming, describing, setting rules, and inviting others.

    1:37

  • Zapier Integrations

    Discover how to connect Pinterest with cloud-based services using a third-party connector to create zaps with triggers like new board or new pin and automate pins.

    3:01

  • Creating Pins

    Create pins with keyword-rich titles and descriptions, note the first 30 characters visible in feeds, add a destination link, and publish to a board.

    2:01

  • Creating Image Content For Pins

    Learn to create Pinterest pin images in a 2 to 3 ratio using Canvas templates, customize elements, and download ready-to-upload pins.

    2:04

  • Creating Video Content for Pins

    Create video content for pins with adobe spark or any video creator, customize 1:1 videos using templates, add voiceovers, music, and elements, then render, download, and upload to Pinterest.

    2:09

  • Creating Audio Content for Pins

    Create a video from audio for Pinterest pins using the headliner app, adjust waveform and background, and export in 1:1 or 2:3 ratio for easy posting.

    2:32

  • Scheduling Pins

    Learn to schedule pins on Pinterest by entering content, title, description, and destination, then choosing a board and publish date and time, accessible on mobile and desktop.

    1:59

  • Create Share Buttons for Your Wordpress Website

    Install a Pinterest share plugin from the WordPress plugins area by searching for Pinterest, choose a reputable plugin, and place share buttons on post pages to boost exposure.

    1:01

  • Your Newsfeed

    Pinterest's smart feed surfaces content from your searches and interests and from people you follow. Manage your feed by following or unfollowing creators and saving pins to boards, secret boards.

    1:59

  • Interactions

    Learn how to interact on Pinterest by commenting on pins, liking and replying to comments, and sending messages to other users, with notifications for activity.

    1:25

  • Creating A Sponsored Post

    convert any post into a sponsored post on Pinterest by using the promote button, setting destination, daily budget, keywords, and campaign duration, then submit for Pinterest approval and start.

    1:54

  • Conclusion - Beginners

    Recognize that Pinterest is a long-term strategy, using multiple pins and keyword research via the ads manager and keyword search tool to make content discoverable and drive site traffic.

    1:52
02

Pinterest (Advanced): Fast Track Training

21 lectures • 40min

  • Overview - Advanced

    Implement an advanced Pinterest traffic strategy by building 10 keyword-optimized pins per board, posting five times daily, and testing which pins drive site traffic.

    1:48

  • Tracking Your Site Traffic Coming From Pinterest

    Connect your WordPress site to Google Analytics to track traffic from Pinterest. Install and activate Google Analytics plugin, authorize with a one-time access code, and monitor page and post activity.

    2:10

  • Tracking Your Pinterest Activity

    Track your Pinterest performance by upgrading to a business account to access analytics, including an overview dashboard, audience insights, and date-specific traffic from pins and boards.

    1:50

  • Doing Keyword Research

    Execute keyword research for Pinterest pins by crafting titles and descriptions from seed keywords, using monthly search data from Pinterest and Google Ads, and applying LSI keywords to boost discoverability.

    2:15

  • Are Your Images Being Saved

    Recreate pins with more engaging images and templates to boost saves and interaction. Use Google Suggest, YouTube, and Bing to discover related keywords and guide new content.

    1:50

  • Optimizing Your Pins

    Optimize every pin by refining titles, descriptions, and images with researched keywords, relevant hashtags, and LSI keywords, while ensuring board context and originality to enhance user experience.

    1:39

  • One Post - Multiple Pins

    Drive Pinterest traffic with a five times daily, consistent multi-pin strategy that spreads posts across boards, tests different images, keywords, and hashtags, and monitors analytics to optimize results.

    2:15

  • Advanced Post Scheduling

    Master advanced post scheduling on Pinterest using Tailwind to queue pins, schedule for specific days and times, and manage multiple posts with a Chrome extension.

    1:52

  • Creating Rich Pins - Part 1

    Learn to enable rich pins and product pins by connecting your site with Pinterest using the Yost plugins, Open Graph settings, and the Pinterest tab.

    2:09

  • Creating Rich Pins - Part 2

    Enable Pinterest rich pins by adding metadata and tags to posts, validating via the rich pins validator, applying across your site, and displaying enhanced pin information with each image.

    2:11

  • Creating Rich Pins - Part 3

    Enable rich pins for recipes with the WP recipe maker WordPress plugin, including free and premium versions, adding metadata, then verify with Pinterest using Shopify or a coded solution.

    2:16

  • Live Example - Overview

    Conduct keyword research on the news feed for content creation, focusing on YouTube and visual terms. Then build optimized board and image pin content for video creation, and schedule pins.

    1:17

  • Live Example - Keyword Research

    Learn a live keyword research workflow in Pinterest, testing terms like YouTube content creation tools, using Google and YouTube suggestions, and validating volume with Google Ads keyword planner.

    1:43

  • Live Example - Create an Optimized Board

    Analyze pins and their boards to design an optimized board for your YouTube content creation process, then create pins and explore ideas to inspire content.

    1:26

  • Live Example - Create Pin Image Content - Part 1

    Create a Pinterest pin image with 600 by 900 dimensions (2:3 ratio), edit the template, place the website at the bottom, and download for Pinterest upload.

    2:08

  • Live Example - Create Pin Image Content - Part 2

    Change the label to YouTube content creation tools, enlarge the font for prominence, and adjust the font and website size, then save the pen onto the harddrive.

    1:08

  • Live Example - Create Image Content Pointing To A Video

    Create a square Pinterest image using a canvas template, add a play button to signal a video link, then download and publish the pin linking to a YouTube video.

    2:52

  • Live Example - Create An Optimized Pin for Articles

    Create an optimized Pinterest pin for an article by crafting a keyword-optimized title (first 30 characters), adding a description and hashtags, selecting a board, linking to the page, and scheduling.

    2:07

  • Live Example - Create an Optimized Pin for Products

    Create an optimized product pin on Pinterest by adding a keyword rich title, description, hashtags, a YouTube destination link, a video-like image, selecting a board, and scheduling publication.

    2:00

  • Live Example - Scheduling Pins

    Schedule pins in bulk with the Tailwind app by uploading images, optimizing pins, batch-scheduling drafts, and gain insights into board and pin performance while managing multiple Pinterest and Instagram accounts.

    1:11

  • Conclusion - Fresh Pins Strategy

    Create fresh pins with keyword optimized content, spread across boards over time to drive traffic to your website, then monitor analytics and adjust based on reactions, click-throughs, saves, and opens.

    1:50
03

Bonus Lecture: New Product List

1 lecture • 2min

  • Bonus Lecture: New Product List

    Combine the beginners and advanced fast track into a single course, now priced at 29.99, with lifetime access and a new product list in the resources.

    1:31