Course Curriculum

Buzzsumo (Beginners & Advanced): Fast Track Training

3sections
41lectures
1h 11mtotal

What you’ll learn

  • How to master Buzzsumo Advanced methods

  • Generate leads and sales using Buzzsumo Advanced strategies

  • Setup and run Buzzsumo Advanced campaigns in any niche

  • Master the Buzzsumo Advanced Manager

01

Buzzsumo For (Beginners): Fast Track Training

20 lectures • 35min

  • Overview - Beginners

    Discover how BuzzSumo helps you research what content works now, structure your content using its four sections, and connect with influencers through integrated search and social tools.

    1:32

  • Account Plans and Pricing

    Explore Buzzsumo's pricing tiers, from free trials to annual and monthly plans, and learn how higher levels unlock features like a question analyzer, Facebook analytics, and advanced influencer search.

    2:20

  • Sign Up for Trial and Free Account

    Start a seven-day Buzzsumo trial, access the question analyzer and author search, while advanced influencer and trending filters stay unavailable; verify identity and connect Facebook to activate the free trial.

    1:53

  • Account Opening Settings

    Access BuzzSumo settings from your profile, understand trial versus restricted user access, and manage team invitations as features change after the seven-day period.

    0:49

  • Inviting Your Team

    Invite and manage team members in the settings area by sending email invitations, choosing full or restricted access, activating, refreshing, or removing members as needed.

    1:59

  • Account Settings

    Configure your profile by linking your Twitter and Facebook accounts and saving changes. Explore the beta program, manage marketing messages, and review trial plan access without entering credit card details.

    1:36

  • Discover Tab and Trending

    Explore the discover and trending tabs in Buzzsumo, sort by trending score or engagement across Facebook, Twitter, Pinterest, and Reddit, manage feeds, and create custom feeds with auto-refresh.

    2:51

  • Discover Tab And Topics - Part 1

    Explore topics in the discovered tab by entering a key phrase and expanding to related terms, content ideas, and keywords, then compare engagement over time and export full insights.

    2:29

  • Discover Tab and Topics - Part 2

    Explore word cloud insights to analyze specific phrases, view article counts and engagements, and break data by network, week, or day to identify trending topics for content creation.

    1:33

  • Discover Tab and Questions

    Explore the Discover tab's questions feature to find popular questions from social media and forums for a keyword; filter by domain, time, and country to shape content around user inquiries.

    1:46

  • Content Tab and Web Content

    Explore the content tab and content analyzer to identify top articles, then filter by time, country, language, and domains and sort by engagement.

    2:04

  • Content Tab and Facebook

    Explore the content tab's Facebook insights in Buzzsumo during the trial to see what content performs and view interactions, with filters disabled after the trial and access via paid membership.

    1:03

  • Content Tab and Backlinks

    Explore how to research backlinks in the content tab, identify pages linking to a domain, filter by time and domain, compare engagement and links, and save searches to build authority.

    2:00

  • Sharing Into Your Buffer Account

    Learn how to share content from the content tab into your Buffer account, sign up or sign in, connect a social network, and schedule posts in your Buffer queue.

    1:49

  • Sharing Into Your Hootsuite Account

    Learn how to share Buzzsumo content into Hootsuite by logging in or creating an account and connecting your social profiles. Choose a network and post now or schedule for later.

    1:19

  • Sharing Into Your Pocket Account

    Share content into your Pocket account by tapping the share button and adding to Pocket, then sign up with email and tag items to organize and locate content.

    1:34

  • Influencers Tab and Twitter

    Navigate the influencers tab and the Twitter link to find influencers by profile or domain, then filter by location and activity. Identify verified Twitter influencers with Instagram profiles to refine.

    1:59

  • Influencers Tab and Authors

    Explore the influencers tab to discover top authors by subject, view their top content, and filter results by time, country, and language to gauge articles, engagement, and influence.

    1:40

  • Influencers Tab and Facebook

    Navigate the influencers tab and Facebook link to view engagement-based discovery. In the limited version, filters by country, language, and relevance are unavailable; upgrade to access them.

    1:25

  • Conclusion - Beginners

    Beginner-friendly wrap-up shows how to set up a Buzzsumo account and use discovery, content, influencer, and trending dashboard. Learn to create teams and projects for collaborative content monitoring.

    1:17
02

Buzzsumo (Advanced): Fast Track Training

20 lectures • 35min

  • Overview - Advanced

    Explore BuzzSumo's content and influencer discovery columns, the monitoring and projects tabs, and direct integrations to manage your workflow. Implement goal-driven strategies with a live keyword walkthrough for your brand.

    1:01

  • Monitoring Tab and Brand

    Set up a brand alert in BuzzSumo to monitor brand mentions across pages, forms, and social media. Tailor keywords, domain filters, and email notifications to stay updated.

    2:48

  • Monitoring Tab and Competitors

    Set up a competitor alert in the competitors tab, customize specific case-sensitive terms, keywords, minimum engagement, domains, and language, and receive emailed results while adjusting the time period.

    1:32

  • Monitoring Tab and Content

    Monitor websites for new content and competitor activity via monitoring tab and content link. Create alerts with a name, domain, and minimum engagement, then Buzzsumo begins monitoring and content arrives.

    1:19

  • Monitoring Tab and Keywords

    Create keyword alerts to monitor terms across the web with case sensitivity and exact-match options. Refine results with inclusion and exclusion terms, domain and language filters, and a time horizon.

    1:34

  • Monitoring Tab and Backlinks

    Monitor backlinks via the monitoring tab, create a named backlink alert, and trace links to a page or domain with minimum engagement and domain filters for search engine optimization insights.

    1:22

  • Monitoring Tab and Authors

    Set up author alerts to monitor content across the web, name the alert, specify the author, and click create to start tracking over time; manage multiple alerts per your plan.

    1:06

  • Projects

    Connect Buzzsumo alerts to Slack to keep your team informed as alerts post automatically to your chosen channel after signing in and authorizing Slack.

    1:51

  • Projects - Part 1

    Use the Buzzsumo projects tab to create your first project, name it, set privacy, save, and upload urls; note that only specific urls attach to pages, not home pages.

    1:31

  • Projects - Part 2

    Learn to create a new project, name it, and make it public for collaboration. Save articles, questions, and discussions to the project, and review categorized items later.

    1:48

  • Use Strategy - Part 1

    Analyze competitor content on the buzz sumo platform using the monitor tab, set up alerts, and monitor publications to gauge engagement, rank by engagement, and replicate successful content across platforms.

    1:43

  • Use Strategy - Part 2

    Explore the Discover tab to identify trending content by total engagement across Facebook and Twitter, then use the topics area to assess relevance and generate new content ideas.

    1:53

  • Use Strategy - Part 3

    Use strategy part 3 to monitor your brand. Detect potential crises before they happen by tracking what is said on social media and search, and share insights with your team.

    1:27

  • Use Strategy - Part 4

    Use Buzzsumo to identify and analyze influencers, perform cross-platform searches and alerts, sort by relevance for your brand, contact influencers, and add influential content from prolific authors to your projects.

    1:32

  • Live Example - Part 1

    Explore the discovery tab to identify broad topics for social media strategy. Analyze engagement, content length, and top domains in the analysis tab, then save the search.

    2:06

  • Live Example - Part 2

    Create and save content into a public project, enabling your team to analyze articles and video by platform within a past month time frame, and apply filters to save content.

    2:20

  • Live Example - Part 3

    Return to the discovery area to filter questions for your topic over the past month, then save them to your project after excluding e-commerce sites, Reddit, and forums.

    2:21

  • Live Example - Part 4

    Filter Twitter influencers to enrich the project by searching, sorting by performance, saving searches, filtering by activity and three-month tweets, and including Instagram profiles for articles and questions.

    2:18

  • Live Example - Part 5

    Set up a keyword alert in monitor area to track exact match terms, exclude YouTube and video, and route alerts to a Slack channel with language and minimum engagement zero.

    1:54

  • Conclusion - Advanced

    Set up monitoring alerts for brand competitors, keywords, backlinks, and authors; use projects to organize and analyze competitor strategy, influencer marketing with Buzzsumo's paid and free features to select level.

    1:13
03

Bonus Lecture: New Product List

1 lecture • 2min

  • Bonus Lecture: New Product List

    Discover the updated single combined beginners and advanced fast track course on Udemy, with new product list, pricing details, and lifetime access.

    1:31