Course Curriculum

Create A Streamlined Social Media Content Creation Strategy

2sections
8lectures
57mtotal

What you’ll learn

  • How to create a streamlined and effective social media content creation strategy

  • How to generate social media content ideas

  • How to plan/script social media content

  • How to create content templates

  • How to write engaging social media post captions

  • How to effectively repurpose your social media content for maximum distribution

  • Whether you should schedule posting your content

  • How to analyse your social media content performance

01

Introduction

1 lecture • 2min

  • Introduction

    Develop a streamlined, efficient, and effective social media content strategy to save time and grow your business by leveraging audience engagement across platforms.

    2:06
02

How To Create A Streamlined Social Media Content Creation Strategy

7 lectures • 55min

  • Module 1: Generating Content Ideas

    Generate endless social media content ideas by leveraging personal experiences, audience feedback, trends, and tools like Quora and Answer the Public, while building a reusable idea bank.

    11:40

  • Module 2: Planning/Scripting Your Content

    Plan and script your content to streamline the design phase using templates, hooks, and the ADA framework for video and carousel posts, with bullet points for natural delivery.

    6:30

  • Module 3: Creating Templates

    Create reusable templates to streamline social media content; draft copy in a document, paste into templates in Adobe Illustrator or Canva, batch produce carousels, posts, and videos to save time.

    5:20

  • Module 4: Writing Engaging Post Captions

    Learn to craft long, value-driven Instagram captions that complement your post, tell a relatable story, break lines for readability, and include a clear call to action.

    10:16

  • Module 5: Repurposing Your Social Media Content

    Repurpose your primary piece of content across platforms by exporting Instagram carousels as PDF for LinkedIn and turning videos into clips for TikTok, reels, and YouTube Shorts.

    4:35

  • Module 6: Should You Use Post Schedulers?

    Evaluate the positives and negatives of post scheduling to batch-create content, maintain organization and consistency, and balance engagement timing with tech reliability and authenticity.

    9:02

  • Module 7: Analysing Content Performance

    Analyze your posts by tracking Instagram metrics like likes, comments, shares, saves, reach, and website clicks to inform future content and focus on what drives conversations and conversions.

    7:18