Course Curriculum

Canva for Graphic Design & Social Media Marketing

8sections
22lectures
6h 21mtotal

What you’ll learn

  • Navigating the Canva Interface

  • Principles of Good Design (Made Simple!)

  • Color Theory & Choosing Your Brand Colors

  • Fonts & Typography Tips for Readability

  • Layouts & White Space: What Makes a Post Pop?

  • Using Templates vs Designing from Scratch

  • Creating Your Brand Kit (Colors, Logos, Fonts)

  • How to Use Grids, Frames, and Smart Guides

  • Importing and Editing Photos

  • Adding Icons, Stickers, and Effects

  • Instagram Posts, Stories, Reels Covers and Carousels Design

  • Facebook Covers Page, Posts and Event Banners Design

  • Facebook Event Banners Design

  • X / Twitter (Headers, Tweets with Graphics)

  • Pinterest Pins, Boards and Vertical Optimization

  • TikTok Profile Images and Thumbnails

  • One Project: Design a Full Social Media Kit

01

Introduction

10 lectures • 2hr 12min

  • Navigating the Canva Interface

    Navigate the Canva interface from the home dashboard to templates and brand hub, start new designs with custom dimensions, and assemble social media posts with drag and drop tools.

    11:21

  • Principles of Good Design (Made Simple!)

    Apply Canva's principles of good design to create balanced, aligned, readable posters and social graphics. Emphasize contrast, hierarchy, whitespace, and proportion to spotlight titles and calls to action.

    4:07

  • Color Theory & Choosing Your Brand Colors

    Explore color theory to select brand colors using Canva, linking primary, secondary, and tertiary colors to emotions, and build a cohesive palette with brand kits, logos, and typography.

    14:34

  • Fonts & Typography Tips for Readability

    Apply typography basics and Canva techniques to improve readability by choosing clear fonts, managing contrast, and enforcing a consistent hierarchy from headings to body text.

    15:27

  • Layouts & White Space: What Makes a Post Pop?

    Discover how layouts and white space make social media posts pop in Canva by using grid alignment, a single focal image, short bold text, and deliberate active and passive whitespace.

    15:35

  • Using Templates vs Designing from Scratch

    Compare templates and designing from scratch to decide the best approach for Canva projects; templates offer speed and consistency, while scratch design delivers full creative freedom.

    19:59

  • Creating Your Brand Kit (Colors, Logos, Fonts)

    Create a cohesive visual identity by building a Canva brand kit with colors, logos, and fonts, then apply it to Instagram posts, presentations, and graphics.

    12:23

  • How to Use Grids, Frames, and Smart Guides

    Learn to use grids, frames, and smart guides in Canva to create aligned, visually stunning designs, with guidance on inserting images, shaping frames, and maintaining consistent spacing.

    14:52

  • Importing and Editing Photos

    Learn to import photos from your device or Canva library and edit them with filters, cropping, resizing, and brightness, contrast, and saturation adjustments for standout Instagram visuals.

    9:23

  • Adding Icons, Stickers, and Effects

    Explore how to enhance Canva designs for social media by adding icons, stickers, and text effects to create engaging, professional visuals for branding and presentations.

    13:52
02

Social Media Marketing - Instagram

3 lectures • 1hr 20min

  • Instagram Posts Design

    Design an eye-catching Instagram post in Canva that showcases your brand identity with shapes, colors, images, logos, and a clear call-to-action like enroll now.

    27:07

  • Instagram Stories Design

    Design engaging Instagram stories with Canva, turning branding into professional, attention grabbing content that lasts 24 hours. Learn quick steps to add backgrounds, logos, icons, and text for 15-second slides.

    25:42

  • Instagram Carousels Design

    Create engaging Instagram carousels in Canva by designing multi-slide posts to boost engagement, featuring stories, quotes, and product showcases, using grids, color palettes, shapes, and typography.

    27:37
03

Social Media Marketing - Facebook

2 lectures • 40min

  • Facebook Covers Page Design

    design a compelling Facebook cover using Canva by selecting templates, setting the correct cover size, and customizing layout, colors, fonts, shapes, text, and logo for travel or business pages.

    16:22

  • Facebook Posts Design

    Design a Facebook post in Canva from start to finish, using 1080 by 1080 templates, shapes, colors, text, images, icons, and a hiring post for business promotion.

    23:57
04

Social Media Marketing - LinkedIn

1 lecture • 19min

  • LinkedIn Company Page Banner

    Design a professional LinkedIn company page banner in Canva by mastering background selection, logo placement, borders, typography, and color accents.

    19:06
05

Social Media Marketing - X / Twitter

1 lecture • 12min

  • X / Twitter

    Create Twitter headers and graphics in Canva using templates, backgrounds, and abstract designs, then apply brand colors and add headings for a professional Twitter profile and engaging tweets.

    12:13
06

Social Media Marketing - Pinterest

3 lectures • 49min

  • Pinterest Pins

    Learn to design eye-catching Pinterest pins in Canva, from setting custom sizes and layout with text overlays and images to styling with borders, backgrounds, typography, and bold lifestyle templates.

    19:23

  • Pinterest Boards

    Create beautiful Pinterest boards with Canva by selecting templates, adding images and text, and applying clean, modern layouts and color schemes.

    15:35

  • Pinterest Vertical Optimization

    Learn to create vertical Pinterest pins in Canva using a minimalistic design, combining images, shapes, and text to build optimized layouts for Pinterest marketing.

    14:07
07

Social Media Marketing - TikTok

1 lecture • 21min

  • TikTok Thumbnails

    Learn to design eye-catching TikTok thumbnails in Canva by customizing backgrounds, layering images, applying glow effects, and adding text and the TikTok icon for standout visuals.

    20:38
08

Project

1 lecture • 28min

  • Design a Full Social Media Kit

    Design a complete social media kit in Canva by building post and story templates, brand kits, and an influencer media kit with customizable fonts, colors, images, and layouts.

    27:39