Course Curriculum

Complete Guide To Instagram Hashtags: Increase Hashtag Reach

2sections

7lectures

31mtotal

What you’ll learn

Introduction

Discover how Instagram hashtags work, learn to select the right hashtags, and use them to rank for your content and increase your hashtag reach.

0:56

The hashtag ranking ladder

discover the instagram hashtag ranking ladder and how 0–50,000 tags are tested first. prioritize niche, lower-volume hashtags over large broad tags to improve ranking and reach.

2:42
Hashtag stacking explained

Master hashtag stacking as a pyramid: 14 from 0 to 50k, 9 from 50k to 100k, 5 from 100k to 1m, and 2 from 1m+ to maximize reach on posts.

4:33
Creating hashtag sets

Create and rotate five sets of hashtags to maintain engagement and reach. Hashtag sets wear out after about nine posts, so cycle through them to avoid declines.

2:14
Where to put your hashtags

Test both caption and comment placements for hashtags, record results, and compare to find what works best for you. Prefer placing hashtags in the caption based on experience.

3:29
How to rank on hashtags

Analyze how the Instagram algorithm ranks content on hashtags through engagement. Target saves as the key indicator, with boosts from shares, comments, and likes to grow reach.

5:59
Hashtag tips to remember

Use all 30 hashtags that are specific to your content to maximize reach. Ensure each tag is active, not banned, and matches the top content in that hashtag.

11:15