Course Curriculum

Dominate on Youtube for Realtors

7sections
22lectures
2h 14mtotal

What you’ll learn

  • Learn how to optimize videos with the right keywords

  • Increase traffic to your original listing

  • Leverage Listings on Facebook, Youtube and Pinterest

  • Learn How to Position Yourself as an Expert in your Market

  • Learn How to Produce a Hosted Home Video Tour

01

Main Course (Foundation)

12 lectures • 44min

  • Introduction: How to Dominate on Youtube for Realtors

    This is my introduction to "Dominate on Youtube for Realtors" and what to expect.

    2:19

  • Platform Strategy

    This lecture talks about the focus of a platform strategy and the five elements that make up the foundation.

    2:02

  • Setting Up Your Youtube Channel for Success

    This lecture talks about setting up your Youtube Channel for success.

    2:54

  • How to Produce a Killer Youtube Trailer Video

    This lecture talks about the how to produce a killer Youtube Channel Trailer and the elements that go into it.

    5:06

  • Video Structure / Content Framework

    This lecture breaks down your video structure and overall content framework, for any category.

    4:06

  • Uploading Process for Search Engine Optimization

    This lecture talks about the uploading process to make the most out of search engine optimization or SEO.

    8:09

  • How to Create and Share Playlists

    This lecture talks about creating a Youtube Playlist and the best practices for sharing Playlists.

    2:01

  • How to Connect Youtube to Social Media

    This lecture talks about how to connect and share your Youtube videos on Social Media.

    0:55

  • How to Make Videos Public and Using Twitter

    This lecture shows you how to make your videos public (live) and how to utilize Twitter at the same time.

    4:20

  • Youtube Habits for Longterm Success

    This lecture talks about my best practices and habits for longterm success on Youtube.

    3:53

  • Off-Youtube Strategies for Success

    This lecture talks about my off Youtube strategies for success.

    5:49

  • The Power of Podcasting

    This lecture talks about why you should consider starting a podcast and important statistics to back it up.

    2:15
02

Case Study: Interview with a Realtor

3 lectures • 36min

  • Part 1: Interview with a Realtor

    This is a 3-part lecture featuring an in-depth one on one interview with a veteran Realtor and how he's leveraging Social Media to his advantage as well as how the real estate business has evolved over the years. Plus his advice for new realtors starting out.

    12:31

  • Part 2: Interview with a Realtor

    This is a 3-part lecture featuring an in-depth one on one interview with a veteran Realtor and how he's leveraging Social Media to his advantage as well as how the real estate business has evolved over the years. Plus his advice for new realtors starting out.

    12:23

  • Part 3: Interview with a Realtor

    This is a 3-part lecture featuring an in-depth one on one interview with a veteran Realtor and how he's leveraging Social Media to his advantage as well as how the real estate business has evolved over the years. Plus his advice for new realtors starting out.

    11:10
03

Hosted Video Home Tours

3 lectures • 23min

  • Script Writing for a Hosted Video Home Tour

    This lecture talks about the script writing process for a hosted home video tour by an agent or real estate representative.

    3:06

  • How to Shoot Video a Hosted Video Home Tour and 3 Examples

    This lecture talks about how I shoot a hosted home video tour plus techniques and tips.

    14:04

  • Equipment

    This lecture is a hands-on demo showcasing my recording equipment for hosted home video tours as well as information interviews; camera, tripod and microphone options.

    5:26
04

Informational Interviews

1 lecture • 10min

  • What is an Informational Interview plus 2 examples

    This lecture talks about how to create and the value behind an informational interview and two real examples.

    10:06
05

The Power of Pinterest

1 lecture • 8min

  • Using Pinterest

    This lecture walks you through, step-by-step, the process of posting on Pinterest and how using Pinterest can increase traffic to your listings.

    7:52
06

SEO Good, Bad and Ugly

1 lecture • 12min

  • The Good, Bad and Ugly SEO strategies on Youtube videos.

    This lecture showcases real life examples of good, bad and ugly SEO practices on Youtube and what elements need to be included to drive the most traffic to your listings as well as your services.

    12:27
07

Conclusion

1 lecture • 1min

  • Final Thoughts and Learnings

    This lecture sums up some of the key elements of this course and a note of appreciation for the students.

    1:20