Course Curriculum

Facebook Marketing: Grow Your Page Without Facebook Ads

8sections
27lectures
1h 38mtotal

What you’ll learn

  • Get your first 800 Facebook page likes without any Facebook Ads

  • Create a system to consistently grow organic Facebook Likes

  • Master Facebook marketing and share what fans will love & engage with

01

Introduction to this course

3 lectures • 12min

  • Welcome to this Facebook marketing course

    Learn to grow your Facebook page without advertising by leveraging organic growth, live videos, and content marketing, with real-life case studies and search-optimized page strategies.

    5:33

  • What you need to know before taking this course

    Prepare a Facebook business page and learn posting and scheduling content; this course reveals strategies to grow your page, gain relevant likes without ads, plus homework assignments.

    2:07

  • IMP Update - Facebook pages look different now

    Explore the new Facebook business pages layout, edit your story with strategic keywords for a furniture store in Dallas, invite followers, and analyze posts to grow without ads.

    4:23
02

How to optimize your Facebook page for search rankings

5 lectures • 15min

  • (2 Quick Hacks) - Grow Facebook page without Ads

    Grow your Facebook page without ads by inviting relevant friends and people who engaged with your content, then post engaging content and use organic reach to build initial fans.

    3:03

  • Use these steps to optimzie your Facebook page for Google search

    Identify your main keyword and integrate it throughout your Facebook page name, category, and About descriptions. Optimize to appear in Google search results with the page title and short description.

    3:33

  • Use these steps to optimzie your Facebook page for Facebook graph search

    Identify a main keyword and embed it in your Facebook page name, category, and description to optimize for Facebook graph search. Boost organic likes and local reviews.

    3:17

  • Facebook Marketing & LIVE review of FiveOH business page

    Review and optimize your Facebook business page fields—category, topics, short and long descriptions, page name, and contact details—to improve visibility in Google and Facebook search.

    3:23

  • How to check & optimize your Facebook page settings

    Learn to optimize your Facebook page settings under general, enabling visitors to post, allow photos and videos, enable private messages, allow tagging, and manage notifications to boost engagement.

    2:07

  • Facebook pages & search

    Activity
03

Facebook marketing & getting an initial bump in page likes

3 lectures • 11min

  • Use these 7 tactics to get initial bump in Facebook page likes

    Discover seven tactics to boost Facebook page likes, including inviting friends, adding the page to your profile, inviting Gmail and LinkedIn contacts, and sharing the page from your profile.

    6:19

  • How to use Gmail and LinkedIn to get some organic Facebook likes

    Export your Gmail and LinkedIn contacts into csv files and import them to your Facebook business page to grow organic likes.

    2:32

  • How to use your cover Image for Facebook marketing & organic likes

    learn to use your facebook cover image to drive organic likes without ads, with simple calls to action and brand examples guiding visitors to the like button.

    2:06
04

Facebook Marketing: Create share worthy content to grow organic likes

6 lectures • 29min

  • How to use engaging content to boost your Facebook marketing

    Boost your Facebook marketing with engaging content that grows organic likes and reach through visual and video content, the 80/20 rule, humanizing the brand, frequent posts, and ongoing testing.

    4:46

  • Use these 2 additional Facebook marketing tactics & a real life case study

    Boost your Facebook business page's organic likes and reach by using advanced tactics: tag other pages when sharing content, and engage as your page with thoughtful comments on relevant posts.

    7:56

  • How to do Facebook marketing using groups

    Join 10–15 relevant Facebook groups across topics, engage for four weeks to build relationships, then invite members to like your page for organic likes.

    3:02

  • Use these 3 tools to find & post VIRAL content - Part1

    Find viral content with Facebook trending topics, BuzzSumo, and Post Planner to source proven ideas for your business page and share them strategically.

    3:15

  • How to use Facebook contests to get more reach, engagement & likes

    Use Facebook contests to boost reach, engagement, and likes on your business page with simple entries (like, comment, share) while following the platform’s rules.

    6:09

  • Use Facebook Insights to see what is working for you

    Use Facebook insights to identify high-engagement content, post around peak online hours like noon, test peak and non-peak times, and iterate based on reach, engagement, and likes.

    3:24

  • Facebook content

    Activity
05

Use your website to get more Facebook organic likes

3 lectures • 13min

  • Use these tactics to get Facebook likes from your website or blog

    Learn to grow Facebook likes from your website or blog by using the Facebook page plugin and embedding posts to drive traffic and engagement to your page.

    5:20

  • Review of Facebook plugin Live on different websites

    Explore real-world placements of the Facebook page plug-in across blogs and sites to drive organic likes, including home pages, about pages, footers, and simple buttons.

    3:39

  • Use these 2 more advanced tactics to get Facebook traffic

    Learn two advanced tactics to drive Facebook traffic from your blog: the Facebook comments plug-in to convert readers into fans and Hello Bar popups to boost page visits.

    3:41
06

Optimize your email campaigns to get Facebook page likes

2 lectures • 7min

  • Using email signatures to get Facebook likes

    Create Gmail signatures with Facebook links or icons as a clear call to action, guiding recipients to your Facebook page and increasing likes.

    4:52

  • Using email marketing campaigns to get more Facebook likes

    Use email marketing to boost Facebook likes by inviting your list, adding social icons, delivering clear calls to action, and offering incentives.

    2:36

  • Email marketing & Facebook

    Activity
07

Use offline channels for Facebook marketing & growth

2 lectures • 5min

  • Use these offline tactics to get some Facebook likes

    Use offline channels to grow your Facebook page by placing in-store signs, check-in prompts, and links on business cards, brochures, and promotional products.

    2:15

  • How to use Facebook beacon for local businesses

    Explore how Facebook Bluetooth beacons drive in-store traffic by prompting likes, check-ins, and page posts, with guidance to request and deploy a free beacon.

    2:41
08

Conclusion & the BONUS

3 lectures • 6min

  • You have made it and here are the next steps

    Choose one or two tactics and take action to grow your Facebook business page. Always test what works and engage your audience with viral content, emails, and offline strategies.

    2:39

  • All resources & links from this course

    1:00

  • BONUS - Crazy specials on Ali's TOP courses

    2:04