Course Curriculum

FACEBOOK MARKETING AND ADVERTISING PARA SA INSURANCE AGENTS

7sections
18lectures
2h 14mtotal

What you’ll learn

  • Learn to find your own niche and create your own brand

  • Learn to create a logo and page cover easily by yourself

  • Learn to create your own page

  • Learn how to design graphics for your posts

  • Learn what makes a great post that people will engage

  • Learn how you will be able to schedule your posts automatically

  • Learn to create bot messages for free

  • Learn to setup your own advertising account

  • Learn about the different types of ads you can run

  • Learn to create your own ad the right way

  • Learn to analyze, manage, stop, or scale your ads

01

Introduction

2 lectures • 5min

  • Welcome to the course

    1:26

  • Course outline

    3:29
02

Creating your brand

1 lecture • 7min

  • Creating your brand

    7:18
03

Setting up your Facebook Page

4 lectures • 13min

  • Creating your Facebook page

    1:57

  • Logo creation

    3:01

  • Facebook cover creation

    4:53

  • Completing page setup

    2:45
04

Creating chatbot with Facebook

2 lectures • 9min

  • Frequently asked questions chatbot

    7:43

  • Chatbot test

    IMPORTANT: SEE ATTACHED Facebook got an update that no longer shows the view as visitor button. In order to be able to do this you will need to click your page icon from your page and select your personal profile instead, as shown in the photo attached here.

    1:23
05

Creating posts for your Facebook page

3 lectures • 37min

  • Posting frequency

    6:55

  • Creating posts

    22:28

  • 5 tips to create an almost perfect post!

    7:38
06

Learn how to schedule your posts automatically

1 lecture • 8min

  • Scheduling posts

    8:13
07

Setting up and managing your Facebook ads

5 lectures • 55min

  • Setting up your ad account

    5:46

  • Types of ads

    6:46

  • Advertising on Facebook - what to expect?

    8:10

  • Creating and managing your Facebook ads

    28:16

  • Analyzing, stopping, and scaling your ads

    6:09