Course Curriculum

Instagram Marketing 2023: How To Grow On Instagram From 0

10sections
10lectures
38mtotal

What you’ll learn

  • Know what you want to be known for - define your niche and clear goals for your Instagram profile

  • Learn how to find your target audience

  • Set up an Instagram account that's right for your needs

  • Write an optimized bio that makes your profile more discoverable (SEO friendly)

  • Create visually appealing profile for your audience

  • Learn how to provide value with your content

  • Find a posting rhythm that works

  • Intro to hashtags - use them like a pro and reach the right people organically

  • Learn how to use Instagram analytics to create data-driven content

  • Discover trending Instagram formats and features to grow you account faster

  • Avoid rookie mistakes that stop your growth

  • Learn how to protect your account

  • Discover easy-to-use tools to help you manage and grow your Instagram profile

01

Introduction

1 lecture • 1min

  • Introduction

    Hi! Nice to meet you! Here's a short intro about what you're going to learn in this course.

    1:06
02

Your profile's niche and purpose

1 lecture • 4min

  • Your Profile's Niche and Purpose

    Achieving your goals will be way more challenging if you don't have a plan. Know what you want to be known for on Instagram and what you want to achieve with your profile.

    3:49
03

Your Target Audience

1 lecture • 3min

  • Your Target Audience

    Do you know who you'll be talking to through your Instagram content? No? This chapter will help you to identify your target audience, thanks to which you can build a content strategy relevant to their characteristics.

    2:39
04

Business vs Creator Account

1 lecture • 4min

  • Business vs Creator Account

    Do you run a business? Are you a creator? The type of professional account you'll go for matters. If you still use a personal account, it's time to change that!

    3:40
05

Bio Optimization

1 lecture • 7min

  • Bio Optimization

    There are over 2 billion users on Instagram. Optimize your bio to level up your chances of being found in this crazy jungle of personalities and topics. This chapter tells you how to do it!

    7:07
06

Cohesive Visual

1 lecture • 8min

  • Cohesive Visual

    Picture-perfect setups and spotless Instagram feed isn't something you should over-obsess about anymore. However, it doesn't mean your profile shouldn't have any visual direction to appeal to your target audience. Here's how to create a cohesive visual experience for your profile visitors.

    8:16
07

Your Content

1 lecture • 2min

  • Your Content

    Do you know what your content should be about? No idea how to build a content plan? This chapter gives you the tools to figure out what kind of content will appeal to your audience.

    1:55
08

Posting Calendar

1 lecture • 2min

  • Posting Calendar

    Don't underestimate the power of content planning. It will save you loads of your precious time and help you avoid random posts that don't bring any value to your audience. Learn more about it from this chapter.

    2:28
09

Your Hashtags

1 lecture • 4min

  • Your Hashtags

    Are hashtags dead? They're definitely not! Here are a few tips on how to use them correctly.

    3:48
10

Your Analytics

1 lecture • 4min

  • Your Analytics

    Don't be scared of your profile analytics! They can be fun to follow once you understand what you need them for. This chapter uncovers why they are important for your profile's growth

    3:40