Course Curriculum

Instagram Growth Masterclass + Example (124,493 Followers)

5sections

12lectures

2htotal

What you’ll learn

Introduction

Learn how to grow your Instagram account using partnerships, giveaways, and incentivization.

2:21

Incentivization

Leverage the power of free to get people interested in your account and brand. Provide value upfront in exchange for attention, then follow up with offers and next steps.

5:36
Referral Marketing On Instagram

Referral marketing can be an extremely effective multiplier. People are 8-10 times more likely to listen to a recommendation from a friend compared to a brand.

5:37
Referral Marketing Types On Instagram

There are multiple types of referral marketing, choosing the correct one for your business is important as you want to match your marketing campaign to your target audience.

5:26

How Instagram Giveaways Work

Leaning back into the power of free, giveaways are an insanely good way to generate followers and engagement, this is how it all works.

16:39
Choosing The Best Prizes For Your Instagram Giveaway

None of your campaigns will work unless you have a solid prize. Without the correct incentivization, you will have a hard time motivating people to take action. This section covers some good prize ideas for you to use.

10:05
Different Instagram Giveaway Prize Types

Like referral types, there are also different prize types. It's not all about the dollar amount, you can increase the prize value in a number of other ways.

11:24
Building Your Instagram Giveaway

Designing your campaign to fit well into the Instagram ecosystem is extremely important. See how to do it in this chapter.

19:49
Creating Engaging Share Images For Instagram

Stand out in the feed, make your images eye-catching, and actionable by following these guidelines.

4:50

Campaign Update Templates

Once you grab someone's attention and interest, you will need to keep it. This section covers the ongoing communication and updates you should use while your Instagram giveaway is running.

9:31

Organic Instagram Marketing

Once you create your giveaway, you will want to start marketing it. This section covers free ways to do this on and off Instagram.

13:37
Paid Instagram Ads Marketing

If you are looking to speed up the process a little you can turn to paid ads. This is by far the most effective way to get targeted eyeballs on your Instagram giveaway.

14:46