Course Curriculum

Redbook_popular social media in China

3sections
8lectures
33mtotal

What you’ll learn

  • Without Chinese knowledge, you can register a Redbook account.

  • How to use Redbook to publish videos and notes.

  • The ways to earn money in Chinese social media, like Redbook.

  • Get to know how to access Chinese influencers reliably.

01

Basic introduction for the app

3 lectures • 9min

  • Introduction for Redbook

    Get to know the features of its users and functions. Steps to register an account abroad.

    1:42

  • Quickly learn: How to send posts and videos

    Know how to publish videos/pictures/notes

    2:30

  • What Chinese words in the app mean.

    To know some Chinese words which usually appear in Chinese apps.

    4:22
02

Methods help get ideas

3 lectures • 16min

  • How to get the list of the hot influencers in your field

    How to find hot influencers in your field.

    4:39

  • Not only for Chinese

    I have found some cases of foreign influencers from different countries on Redbook. 1) Who are they? 2) Suggestion for content that fit people in other countries.

    5:32

  • How could you run your business on Redbook.

    Learn how to monetize on Redbook with four methods: direct communication, cross-promoting to YouTube and Bilibili, and the shop or 专栏 for video and live classes.

    6:03
03

Tips for updating your content

2 lectures • 9min

  • The best time to publish content

    Why the time is important? How could we get to find it?

    4:17

  • Which style of content is better_notes or videos

    A  suggestion for people who want to publish notes Why videos are better

    4:24