Course Curriculum

Social Media Management

10sections
47lectures
3h 54mtotal

What you’ll learn

  • Posts Creation: Graphics and Videos without Software or Experience

  • Social Media Posts Automation

  • Create blog posts, images and videos.

  • Efficiently create great content that gets results.

  • Set up your own freelance business.

  • Make professional Videos without Experience or Software

  • WordPress from Zero To Hero

  • Blogger from Zero to Hero

  • SEO Tips and Tricks

01

Introduction and Getting Started

2 lectures • 3min

  • Introduction

    Learn to become a freelance social media manager, work from anywhere, and achieve financial freedom by mastering graphics and videos without software, automation, scheduling, and client reporting.

    3:24

  • Evaluating Your Social Media Challenges Before Building a Strategy

    Activity
02

Posts Creation: Graphics and Videos

2 lectures • 16min

  • How to Create a Story Cover Profile Logo without software or Experience

    Design a professional Facebook cover and profile logo in minutes using Canva's free templates, without design software or experience, by uploading images, editing text, and downloading your finished cover.

    8:12

  • How to Create a Video without software or Experience

    Learn to create social media videos without software or experience using Cannava templates. Drag, edit text, and animate across multiple pages, then export a square video for Facebook and Instagram.

    7:28
03

Automation

1 lecture • 8min

  • Facebook Instagram Twitter and Pinterest Social Media Posts Automation

    Automate your social media posts across Facebook, Instagram, Twitter, and Pinterest using Later's free plan; schedule a month of posts with captions and hashtags, across all four platforms.

    7:41
04

Make professional Videos without Experience or Software

6 lectures • 39min

  • Introduction

    Master video marketing with strategies for Facebook, Instagram, Twitter, and YouTube. Create eye catching videos from your content in under an hour, without experience, and analyze results with examples.

    2:46

  • Why using Online Video Creation Platform

    Discover how online video creation platforms enable bite-sized, mobile-first videos that engage audiences quickly, with automation, templates, and easy export to boost brand reach while cutting costs.

    9:29

  • Create an Account

    Sign up for End Video to access premade templates for Instagram story, Facebook story, Facebook news feed, and Instagram post, and start with the free plan.

    2:42

  • Create a Video From Template

    Explore premade video templates and customize with your logo, adjusting size for various social formats. Export videos with or without a watermark for social media ads.

    4:59

  • Text to Video

    Turn articles into marketing videos using templates, create YouTube or Instagram story formats, customize scenes with text, images, and headlines, then export and share on social platforms.

    5:53

  • Create a Top 10 Video in Less than 10 Minutes (1)

    Turn a health article into a top 10 covid-19 tips video in under 10 minutes using a YouTube landscape template, with tips like washing hands and staying home.

    13:05
05

Web Tasks Automation

8 lectures • 29min

  • Introduction

    Automate your online presence by connecting social accounts and apps to publish posts across Twitter, Instagram, and Facebook, using Zapier, multi-step automations, filters, and Google Sheets.

    2:49

  • What is Zapier

    Zapier connects your favorite web apps to move information automatically, starting with a trigger to automate background tasks across Gmail, Slack, and MailChimp.

    2:07

  • Examples of Automated Tasks

    Discover how to automate tasks with more than 1500 apps and thousands of workflows by connecting apps without code, including Facebook, Twitter, Instagram, WordPress, Google Sheets, and Google Calendar events.

    1:56

  • Terms you need to know

    Explore essential terms for automations: zap, trigger, action, task, and task history, and understand single-step versus multi-step zaps and how triggers start actions.

    5:22

  • Sign Up to Automate Apps

    Sign up for a free account and connect Gmail, Instagram, and Facebook pages to automate workflows for social media management by choosing a trigger app and an action app.

    4:31

  • Connect Your Apps before You Automate

    Connect your apps first by linking Gmail and Facebook in the my apps section, authorize access, and then use templates to create your first automation function.

    1:12

  • How to use Automation Templates

    Learn how to use automation templates to connect apps such as Gmail and Google Sheets, set triggers and actions, and automate cross-posting from Instagram to Facebook and Twitter.

    4:50

  • How to Automate a customized web task

    Build a specialized zap to post new Instagram media to a Facebook page, using a trigger for new media and a page post action with the caption.

    6:16
06

Drive Traffic to Your Content

13 lectures • 40min

  • Go Deep and Create Share-Worthy Content

    Develop share-worthy, depth-driven content that genuinely helps readers, using Google Trends to uncover trending topics, related queries, and country-specific ideas to boost website traffic.

    4:25

  • Nail Your On-Page SEO

    Discover on-page seo by researching core keywords, placing them in headlines and image filenames, and using the USCAP WordPress plugin to guide optimization.

    5:02

  • Optimize Your Content for Long Tail Keywords

    Build domain authority and optimize your content for long tail keywords by keeping an easy-to-remember domain and publishing high quality content weekly to improve search engine rankings.

    1:40

  • Start Building an Email List (Now)

    Learn to build an email list by creating sign-up widgets and opt-in forms across your site and posts, using email marketing to nurture readers with free offers and weekly content.

    6:18

  • Guest Posting (the Right Way)

    Leverage guest posting by reaching out to related bloggers, answering niche questions on platforms like Quora and Medium, and linking back to your site for traffic and leads.

    5:09

  • Land a Publication Column

    Identify publications with readers matching your niche and reach out for guest articles. Publish quality content to drive traffic to your blog, build your brand, and expand networking opportunities.

    4:01

  • Leveraging Social Media to Get Traffic

    Leverage social media to drive traffic to your website by creating a consistent name across Facebook, Twitter, Instagram, and your domain, publishing cross-platform articles, and automating publication to all networks.

    2:07

  • Creatively Writing on LinkedIn

    Master creative writing on LinkedIn to connect with others, engage with content, and drive targeted traffic by posting link-free updates and using the first comment for links.

    1:22

  • Being Active on Facebook

    Identify and join active local Facebook groups with high daily activity in your field, then add value by answering questions and sharing your articles to drive targeted traffic.

    2:56

  • Stand Out on Instagram

    Stand out on Instagram by posting high-quality images, building relationships with influencers, and using stories links after reaching 10,000 followers, while avoiding bought followers and cross-platform leverage.

    2:29

  • Twitter for Loyal Community

    Drive community engagement on Twitter by sparking conversations, following experts, answering questions, and using trending hashtags, while recognizing that Twitter suits tech-focused topics and may not fit all bloggers.

    1:29

  • Engaging on Reddit

    Engage on Reddit by building rapport with the community, answering questions, and sharing valuable content before inviting feedback or traffic to your blog to earn upvotes and high-target traffic.

    1:39

  • Google Discover

    Leverage Google Discover to surface relevant, newsworthy content for Google Chrome users on mobile and desktop, and drive targeted blog traffic with share-worthy on page content.

    1:11
07

WordPress

9 lectures • 1hr 2min

  • Introduction to WordPress

    Learn to build a professional WordPress site without coding, choosing between free and paid options, and customize templates, install essential plugins, and track visitors with analytics.

    3:27

  • Create Your First Free WordPress Website

    Create your first free WordPress website by selecting the free plan, choosing a theme, creating your account, and learning to manage posts and pages.

    5:00

  • How to Create Your First Article and Publish it

    Create and publish your first article by writing a post, adding a feature image, and categorizing it with gaming 2017; review comments, sharing, and slug options before publishing.

    6:33

  • WordPress Dashboard Everything You need to know

    Explore the WordPress dashboard to monitor traffic and engagement, manage posts and pages, and customize themes and domains, while comparing free and paid plans and enabling social sharing.

    13:05

  • Make A Free WordPress Website using Flywheel Hosting

    Create free WordPress site with Flywheel hosting, verify your account, and launch YouTube for gaming site. Customize with dashboard, posts, categories, and SEO plugins, enjoying greater freedom than WordPress.com.

    11:20

  • How to Purchase a Domain and a Hosting

    Buy a domain and hosting for your website, choose a GoDaddy plan, set up hosting, manage your domains from a dashboard, and build a WordPress site.

    3:53

  • How to Create Your First Premium WordPress Website

    Learn to set up a WordPress site using GoDaddy, choose a domain and folder, install WordPress, configure admin credentials, and select a premium theme, before adding plugins in future lessons.

    8:54

  • Installing a Very Important PlugIns

    Install and activate three essential WordPress plugins to protect from spam, view site statistics, and optimize articles with seo features, Jetpack, and backup options.

    6:15

  • Customizing Main Page

    Customize the main page by editing with widgets and modules, adjust layout, use templates, set header and background images, adjust menus, remove items like portfolio, and save and publish.

    3:20
08

Practice Test

  • Social Media and Content Creation Mastery Practice Test

    Activity
09

Who we are?

1 lecture • 5min

  • Who we are?

    Meet the Educational Engineering Team, an experienced microcontroller education group delivering step-by-step, real-world electronics and programming courses—Arduino, Raspberry Pi, PCB design, and IoT training.

    5:23
10

Write a SEO Optmized Articles That Rank 1st In Search Engines

7 lectures • 32min

  • How to Install and Activate SEO Plugin

    Install and activate the Yoast SEO plugin on a WordPress site, explore the dashboard and page analysis for better optimization, and learn to connect your site to Google Search Console.

    2:40

  • Configuring SEO PlugIn

    Configure the SEO plugin by selecting your environment, defining the site type, adding social profiles and company details, and linking Google Search Console to authenticate and finalize the setup.

    5:47

  • Access SEO Articles Writing editor

    Access the seo articles writing editor by logging into your dashboard with the provided username and password, then start drafting your article here and install the plugin on your site.

    1:54

  • How to Write Your First SEO Article

    Learn to craft an SEO optimized article by choosing a focus keyword, using at least 300 words, and optimizing meta descriptions, headings, and image alt text for ranking.

    12:06

  • How to enhance the readability of Your Article

    Improve your article readability to boost search rankings by fixing repetitive sentence starts, shortening long sentences, and restructuring with headings, while reducing passive voice and unnecessary phrases.

    7:47

  • Few Tips

    Learn to create an optimized article, boost readability, and publish it effectively while leveraging backlink strategies and YouTube integration to improve search engine ranking.

    2:10

  • Presenting Your New Social Media Management Plan

    Activity