Course Curriculum

Social Media Marketing Mastery: Growing An Engaged Audience

5sections
19lectures
2h 10mtotal

What you’ll learn

  • Create Effective Social Media Strategies

  • Post Superb, Engaging Content

  • Know How To Thrive On Social Media

  • Get More Product Sales Through Social Media Marketing

01

Getting Started

4 lectures • 31min

  • How To Choose Your Niche

    If you are not comfortable with the niche you are currently in, or you are juggling the options, then watch this lecture before watching anything else. Being successful on social media requires that you are in the right niche for you.

    4:40

  • Your Reputation

    Your reputation is important on social media and elsewhere. In this lecture, I will share with you some of the methods to improve your reputation so your social media posts and products look more attractive.

    5:47

  • What To Market

    When most people think of what they would market, they immediately think about products. Although products are great things to market, I will discuss some of the other things you can market on social media.

    9:12

  • Time Management In Social Media Marketing

    The best social media marketing strategies are the ones that don't take up too much time but lead to big results. In this lecture, I will discuss how you can save a massive amount of time when you implement your social media marketing strategy.

    11:14
02

The Strategy

6 lectures • 43min

  • How Many Social Networks To Use

    It's a question that gets different answers. My opinion is that you should approach social media one social network at a time. In this lecture, I will discuss why that is the case and how to properly expand to other social networks.

    7:58

  • Creating Your Strategy

    Various steps go into an effective social media marketing strategy. In this lecture, I will discuss those steps and how you can create an effective social media strategy.

    7:28

  • Testing Variables

    I guess at this point, social media marketing sounds like a science experiment. In this lecture, I will discuss how you can get better results in social media marketing (and anything) but testing one variable at a time.

    5:43

  • Measuring ROI

    Measuring ROI on social media is one of social media marketing's greatest enigmas. In this lecture, I will share how to successfully measure ROI so you have an idea of where you are heading during the implementation of your strategy.

    5:40

  • Sell With A Story

    When you use social media to sell a product, providing the link isn't good enough. Instead, you must surround your product with a story. Success in any type of marketing isn't just how you market, but also what you market. In this lecture, I will discuss a strategy you can use to make your products more attractive and generate social media buzz at the same time.

    8:09

  • Utilizing Video In Your Social Media Strategy

    In this lecture, I will explain why videos are so powerful and how you can easily utilize them in your social media strategy.

    7:38
03

Building Relationships On Social Media

6 lectures • 44min

  • Communicate With Individual Followers

    Communicating with your followers is essential to knowing who your audience is. In this lecture, I will discuss some of the ways I communicate with my audience to build relationships between me and those followers.

    7:34

  • Getting The Attention Of Influencers

    If you can get the attention of influencers, you can possibly get them to promote your content. In this lecture, I will discuss how to build a relationship with an influencer so that influencer is likely to share your content.

    11:22

  • Creating An Enchanting Profile

    An enchanting profile will encourage potential followers to click the follow button, and enchanting profiles are easy for current followers to remember. In this lecture, I will discuss how to create an enchanting profile so people have a reason to remember you and engage with your content.

    7:43

  • Social Media Pictures For Avatars, Backgrounds, and More!

    0:51

  • Creating Better Social Media Posts

    When you create great social media posts, your followers will be very likely to engage with your posts. When that happens, you have an opportunity to build the relationship between you and your followers. In this lecture, I will share with you some of the methods you can use to make your social media posts better.

    7:01

  • Maintaining Consistency

    Maintaining consistency is important in building the relationship between you and your followers because as you post more often, your followers see you more often. When your followers see you more often, they will engage in your content more often. In this lecture, I will discuss the benefits of consistency and how you can maintain your consistency in an effective manner.

    9:26
04

Getting Thousands Of Social Media Followers

2 lectures • 11min

  • Two Steps To Growing A Targeted Audience

    Once you have the knowledge, growing a targeted audience is simple. In this lecture, I will show you the two step strategy I used to get over 200,000 targeted social media followers.

    5:21

  • How To Get 100s Of Daily Followers

    Want to get hundreds of followers every day and watch your results take off? In this lecture, I will share with you the methods I use to get over 100 followers every day. The strategies are so simple to implement that I only needed one slide to explain everything.

    5:36
05

Congratulations, You Reached The End Of The Course!

1 lecture • 1min

  • Conclusion

    Congratulations for going through the course! In this lecture, I will discuss what happens next in this course and your social media marketing.

    1:13

  • Review On Creating A Social Media Strategy

    Activity