Course Curriculum

Social media marketing success : Engaging your audience

6sections
8lectures
1h 7mtotal

What you’ll learn

  • Adding more of you into your social media marketing

  • How to Boost Your Engagement in Instagram Stories for MORE Sales

  • How to use Stories and gamification for maximum audience engagement

  • How to Engage Your Way To The Top and Transform Your Social Media Presence

01

Introduction

2 lectures • 8min

  • Introduction

    Meet the course instructors and join the Empower Community as you learn to engage your audience through storytelling, Instagram engagement, and transforming your social media presence.

    4:28

  • Did you know this?

    Discover how announcements enrich your learning, earn a certificate with your name, and unlock badges like start star to finisher by completing actions and sharing progress in the Q&A section.

    3:42
02

Engage Your Way To The Top! - Helen Ross

1 lecture • 10min

  • Engage Your Way To The Top! - Transform Your Social Media Presence

    Engage your audience with 20 tips for creating captivating social media content, from knowing your audience to consistent posting and eye-catching visuals.

    10:10
03

Adding more of you into your social media marketing - Sarah PJ White

1 lecture • 11min

  • Adding More Of You Into Your Social Media Marketing

    Learn to add more of you to your social media marketing with safe vulnerability, five sharing lenses: see, think, hear, feel, know, and three simple posts to boost engagement.

    10:51
04

Boost Your Engagement in Instagram Stories for MORE Sales - Dianne Shelton

1 lecture • 15min

  • Boost Your Engagement in Instagram Stories for MORE Sales - Dianne Shelton

    Learn to sell with Instagram stories using templates that guide engagement, teaching, and clear calls to action, while blending personal storytelling and testimonials to build emotional connection and conversions.

    14:34
05

Stories + gamification: The magic mix - Kenz Soliman

1 lecture • 15min

  • Stories and gamification for maximum audience engagement

    Leverage stories and gamification to boost engagement with authentic, behind the scenes content and games. Experiment with fun, human storytelling and challenges to stay top of mind without chasing trends.

    14:45
06

Your next steps

2 lectures • 8min

  • Here are your next most important steps

    Turn course learning into action by writing down next steps, starting with the easiest task, and schedule ten to fifteen minute sessions twice weekly for thirty days.

    7:35

  • Bonus lecture

    0:37