Course Curriculum

TikTok Marketing

10sections
10lectures
57mtotal

What you’ll learn

  • TikTok Marketing

01

Introduction

1 lecture • 1min

  • Introduction

    Explore how Tic-Tac marketing reaches 500 million users and engage a younger audience by understanding platform dynamics, user interactions, and proven strategies that avoid common mistakes.

    1:10
02

Lecture 1

1 lecture • 8min

  • Lecture 1

    Explore how TikTok marketing leverages short videos, celebrity endorsements, localized content, and features like duets and reactions to drive rapid growth and user engagement.

    8:01
03

Lecture 2

1 lecture • 8min

  • Lecture 2

    Assess if tic-tac suits your brand, then install the app, create a compelling profile with a bio and links, and test marketing outcomes for three months.

    7:30
04

Lecture 3

1 lecture • 7min

  • Lecture 3

    Explore creating entertaining Tic-Tac music videos, including lip-sync, comedy, and special effects. Plan and post regularly with duets, hashtag challenges, and engaging sound choices to boost reach.

    7:00
05

Lecture 4

1 lecture • 8min

  • Lecture 4

    Learn how to use Tic-Tac hashtags to boost likes, exposure, and engagement by researching your audience, tracking trends, and studying influencers and competitors.

    7:49
06

Lecture 5

1 lecture • 8min

  • Lecture 5

    Explore eight proven Tic-Tac marketing strategies, including hashtag challenges, duets, influencer partnerships, scarcity, authenticity, community building, user-generated content, and cross-platform promotion.

    7:49
07

Lecture 6

1 lecture • 5min

  • Lecture 6

    Explore TikTok ad formats such as brand takeover, hashtag challenges, branded lenses, and in-feed native ads, with CPC, CPM, and CPV models, targeting options, testing, and measurement.

    5:15
08

Lecture 7

1 lecture • 5min

  • Lecture 7

    Explore diverse TikTok marketing use cases from bakeries, lawyers, universities, and media to boost engagement. Discover how brands leverage behind-the-scenes content, music, challenges, and memes to grow followers and hearts.

    4:59
09

Lecture 8

1 lecture • 5min

  • Lecture 8

    Explore TikTok analytics and switch to a pro account to access the analytics dashboard, uncovering profile overview, content insights, and follower insights, plus audience territories for data-driven marketing.

    5:19
10

Lecture 9

1 lecture • 3min

  • Lecture 9

    Follow nine best practices for TikTok marketing to maximize engagement and reach. Incorporate music, special effects, multiple shots, challenges, study competitors, analytics, and a consistent posting schedule.

    2:34