YouTube Live Masterclass 1: YouTube Live Creates Revenue
What you’ll learn
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What You Will Learn In This Course:
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• Setting Up the Account
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• Minimum Viable and Basic Equipment
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• Going Live from the Desktop
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• Going Live from a Mobile Device
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• Accessing Multiple Platforms
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• Promotional Tools
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• Branding Tools
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• Video Tools
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• Post Processing the Live Content
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• Advanced Promotional Tools
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• Advanced Marketing Tools
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• Setting Up For Lead Generation
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• Social Promotion Options
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• Website Promotion
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• And so much more ..........
01
Introduction
Introduction
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5:38
Why YouTube Live?
Learn to engage your audience live on YouTube, plan broadcasts, build influence and trust, and drive revenue through branding and mobile go-live.
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7:10
Course Introduction
Learn to use YouTube live to generate revenue by engaging audiences and driving sales from any device. Explore step-by-step setup, equipment, and promotion tools for desktop and mobile.
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5:35
Instructor Introduction
Meet a seasoned corporate trainer and professor who shares how YouTube Live can generate revenue through remote education, distance education, and coaching.
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1:59
Your Introduction
Introduce yourself in the course Q&A and share why you joined this YouTube Live masterclass. The instructor commits to a 48-hour response, using feedback to refine courses and lessons.
02
The YouTube Live Basic Course
The YouTube Live Basic Course
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2:27
YouTube Live Overview
Navigate to the YouTube live section to see how creators stream from desktop or mobile, set up the minimum equipment, and create a Google account.
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7:20
Minimum Viable Equipment
Identify the minimum viable equipment for YouTube live streams, including external microphone, docking station, external sound card, multiple monitors, a Logitech see 930 webcam, ring lighting, and latency considerations.
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5:45
YouTube Channel Settings - Part 1
Set up your YouTube channel by signing in with a Google account, verifying your number, and configuring settings like the profile image, channel name, country, and keywords for discoverability.
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4:22
YouTube Channel Settings - Part 2
Explore advanced YouTube channel settings, decide if content is made for children, link Google AdWords, manage captions and ads, and set upload defaults for videos and playlists.
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5:36
YouTube Channel Settings - Part 3
Configure YouTube channel settings in part 3, including upload defaults, visibility, tags, and advanced options. Manage permissions, moderators, live chat rules, and comments, then save changes.
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6:13
Live Stream with A Webcam - Part 1
Learn to start a webcam live stream in YouTube Studio, adjust default visibility and audience settings, enable camera and microphone, and use advanced options such as chat, disclosures, and scheduling.
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5:18
Live Stream with a Webcam - Part 2
Learn to manage a webcam live stream: capture or upload thumbnails, schedule and share the link, go live via YouTube Studio, mute, enable slo-mo, enable chat, and review post-stream analytics.
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4:04
YouTube Video Editor
Edit your live video using the YouTube video editor to trim and split out sections, preview changes, and save as a new video with public, unlisted, or private options.
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4:52
Setting Up Zoom As an Encoder
Learn to set up Zoom as an encoder to stream desktop content to YouTube Live by using a YouTube Studio stream key and placing it in Zoom.
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4:52
Using Zoom As an Encoder - Part 2
Set up a private WordPress live page, embed a Zoom encoder link, and publish a YouTube live stream via the custom live streaming service.
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3:27
Direct Connecting from Zoom To YouTube Live
Learn how to directly connect Zoom to YouTube Live, go live, and set the webinar title with unlisted or private visibility.
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4:48
Scheduling a Live Stream With Zoom - Part 1
Learn to schedule a YouTube live stream with Zoom via go live studio, set a custom thumbnail, and share embed codes to promote the session and enable reminders.
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3:54
Connecting Zoom to the Scheduled Session
Connect your Zoom encoder to the scheduled session by creating a new stream key and linking it to the Zoom webinar, then paste the key and streaming URL into YouTube.
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2:31
Connecting on the Date Scheduled
Connect on the scheduled date for a YouTube live webinar by starting the session, sharing your screen or camera, and enabling the live streaming connection to broadcast via the encoder.
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3:10
Other Cloud Based Encoders
Explore cloud-based encoders beyond Zoom, such as StreamYard, and learn how to connect YouTube Live using destinations, custom RTMP, and stream keys for scheduled streams.
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4:18
Desktop Software - OBS
Set up OBS on Windows, verify safe sources, connect to YouTube with a stream key via auto configuration, and start streaming while monitoring via YouTube Live Studio.
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3:38
Using Multi-Streaming
Connect your Restream account to YouTube and other destinations, add channels, and broadcast to locations such as YouTube, Facebook, LinkedIn, and Twitter from Restream's live studio.
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3:22
Scheduling Using Restream
Learn how to schedule YouTube live events using restream, create and customize the scheduled event, upload a thumbnail image, and publish the event through YouTube Studio.
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3:41
Broadcast A Recorded Video Live
Publish a recorded video live on YouTube Live by using the video files scheduler to upload, wait for processing, and schedule the recorded video through your YouTube channel.
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4:01
Live Streaming On Mobile
Learn to stream live on mobile using the YouTube app, meet eligibility requirements (1000 subscribers, verification, no live restrictions), set stream details, thumbnails, and orientation (landscape or portrait).
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2:19
Conclusion
Master how to broadcast live on YouTube, embed content to generate leads and sales, schedule broadcasts, and stream recorded videos, screen, and camera across multiple platforms, including YouTube live.
03
YouTube Live Advanced Course
YouTube Live Advanced Course
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4:09
Live Stream Embed To Website
Embed a YouTube live stream into a website by scheduling a future event, uploading a custom thumbnail with Conver Dotcom, and using a WordPress embed code for promotion.
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4:05
Directing People to Your Website
Learn how to direct viewers from your embedded website to a YouTube live stream, start the live from the studio, and maintain continuity with clickable links and live chat.
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5:31
Segregate Content Into A Playlist
Create and organize a public YouTube playlist in Studio, add videos, set order, and customize settings. Then embed and share the playlist across websites and devices.
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3:36
Starting a New Connected Channel
Create a new connected channel under a brand account, verify your phone number to unlock live features, and use a playlist to segregate live content from your main channel.
04
The Channel Branding Process
The Channel Branding Process
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5:47
The Channel Branding Process - Part 1
Master the channel branding process by configuring YouTube channel settings, meeting custom URL requirements, and creating a banner and icon visible on all devices.
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6:08
The Channel Branding Process - Part 2
Add a watermark and logo to your YouTube live video, set when it appears, and adjust sizing; then customize your channel with a profile picture, description, and links.
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7:00
The Channel Branding Process - Part 3
Implement the channel branding process by using video spotlights and custom trailers for not yet subscribed and subscribed viewers, organize playlists and sections, and feature live now to boost engagement.
05
YouTube Live Post Video Processing
YouTube Live Post Video Processing
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6:26
Post Video Processing - Part 1
Manage completed live streams in studio, optimize titles for seo and branding, craft a 5000-character description with a top clickable link to a landing page, and set a thumbnail.
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5:00
Post Video Processing - Part 2
Master post video processing for YouTube live videos by configuring tags, disclosures, transcripts, licensing, embedding, and blur options while using the editor to manage music and comments.
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5:43
Post Video Processing - Part 3
Learn to add end screens, customize their timing, link to videos, playlists, and channels, and manage subtitles to optimize engagement and monetization opportunities in post video processing.
06
Ways To Promote Your YouTube Live Streams
Ways To Promote Your YouTube Live Streams
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6:03
Promote Your Live Streams Part 1
Promote upcoming live streams by creating a dedicated playlist and adding end screens, then showcase the playlist on your channel front page to enable reminders.
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5:49
Promote Your Live Streams Part 2
Promote your live streams using cards and end screens, with teaser text and custom messages for upcoming broadcasts, while updating your banner and front page to advertise schedules across devices.
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3:54
Promote Your Live Streams Part 3
Promote your live streams by configuring end screens and cards, adding a subscribe link and teaser text, and crafting custom messages to drive audience engagement.
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Repurpose the YouTube Live Stream Content
Repurpose the YouTube Live Stream Content
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4:49
Repurpose the Live Stream Content - Part 1
Repurpose your live stream into shorter clips by trimming and saving as new videos, then download and publish them to social media to promote the full session.
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8:32
Repurpose the Live Stream Content - Part 2
Repurpose your live stream content into podcast audio, video clips, and text transcripts by extracting audio, using Audacity and FFmpeg libraries, and exporting formats.
08
Conclusion
Conclusion
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2:46
Conclusion
Finish the course by revisiting basic and advanced lessons, download the pdf attachments to take notes, and rate, review, and comment to refine Online Learning Mastery Academy courses.
