Goals

What is Goals?

Goals is a mobile app that turns an ambition you type in everyday language into a phased plan with one action to complete today. It is promoted at makegoals.app and appears in the App Store as Goals – AI Action Planner.

You describe the target, for example running a 10K or learning Spanish, and can add a date if you have one. The AI splits it into stages and shows a single task for the current day rather than a long checklist. After each task you check in and rate how it went, and those answers shape the suggestions that follow. The privacy policy names Anthropic’s Claude as the model behind the plans.

Principal LA LLC, a company based in California, publishes the app, and Product Hunt lists Jeff Algera as the maker. Version 1.0 shipped in January 2026, and thirteen further releases followed up to version 1.1.4 in July 2026, which points to steady development by a small team.

Key Features

Plain-language planning is the core feature: Goals turns one sentence about what you want into stages and a single daily step, then adjusts as you check in.

• AI plans: A goal typed in ordinary words, with an optional target date, becomes a plan split into phases and daily steps. You do not break it down yourself, and since March 2026 a goal can have a future start date or be a simple daily check-in habit.
• One daily action: Each goal shows a single task for today instead of a full backlog. This keeps the home screen short, which suits people who abandon to-do apps once the list of open items grows too long.
• Streaks and ratings: Completed tasks build a streak, and you rate each one after finishing it. The ratings feed back into the plan, so tasks that felt too hard or too easy shape what comes next, and a June 2026 update added rating straight from the notification.
• Shared goals: Friends or family can join a goal through an invite link and check in on the same plan. A recent update added photo syncing, so members of a group can post progress pictures to the shared goal.
• Catch-up check-ins: Added in April 2026, this lists the days you missed so you can log them with one tap before the next action appears. Your place in the plan is kept rather than reset.
• Pause and reminders: Since June 2026, goals can be paused and resumed without losing progress or streaks, which helps during holidays or illness. Push notifications and optional email summaries, off by default, prompt you about today’s action.

Pros

Price is the strongest argument for Goals, with a usable free plan and Pro at $1.99 a month, below what most habit and coaching apps charge.

• Low friction: Free use needs no account or email address, so you can try a plan within a minute of installing. That removes the sign-up step that often stops people testing a new productivity app.
• Very cheap: Pro costs $1.99 a month or $12.99 a year in the App Store. Even the paid tier sits well below typical subscription prices for habit trackers and AI coaching tools.
• Calm design: Focus stays on one step for today rather than a growing list of overdue tasks. People who feel overwhelmed by dashboards and long backlogs tend to find this approach easier to keep up.
• Active updates: Fourteen releases arrived between January and July 2026, adding features such as photo syncing for shared goals. Regular updates suggest bugs are being fixed and requests acted on by the developer.
• Adaptive plans: Ratings and check-ins change what the app suggests next, so the plan does not stay fixed. If the first week proves too ambitious, later tasks can shift to a more realistic pace.

Cons

Shallow integration is the clearest weakness, because Goals offers no calendar sync, no public API and no way to connect plans to the tools you already use.

• Young product: The app has few store ratings, and Google Play listed a 100+ install count when we checked. There is little long-term user feedback yet on how well plans hold up over several months.
• Personal scope: Goals is built for individual or small group targets, not team projects. There are no assignees, deadlines across people or reporting views, so work teams should look at a project management tool.
• AI limits: Free users get five AI requests a day and up to three goals at once. Anyone running several goals or asking the AI to rework plans often will reach the cap and need Pro.
• Reported bugs: One Product Hunt user mentioned a crash during early use, and the release notes record a sign-in crash fix in April 2026. Keep the app updated and report issues by email.
• No calendar sync: Daily actions do not appear in Google Calendar, Apple Calendar or other planners. You need to open the app or rely on its own reminders, which separates goals from the rest of your schedule.

Who is Using Goals?

Individuals working towards a personal target make up the core audience, from new runners to language learners and small groups sharing a challenge.

• Fitness beginners: People training for a first race or building a gym routine use the phased plans. The daily task keeps training gradual instead of attempting too much in week one.
• Learners: Anyone studying a language, an instrument or a new skill turns the subject into short daily sessions. Ratings help adjust the difficulty as they progress.
• Friends and families: Groups set up a shared goal, such as a walking or reading challenge, through an invite link. Members check in on the same plan and post progress photos.
• Busy professionals: People with full diaries want one clear next step rather than a long plan to manage. Pausing a goal during busy weeks lets them return without losing progress.

Pricing

Goals is free for up to three goals, with Pro at $1.99 a month or $12.99 a year (official site and App Store, October 2026).

The official pricing page shows only the $1.99 monthly price, and Futurepedia and ChatGate also leave out the App Store annual option.

Disclaimer: app store prices are set per region and can include local tax, so the figure on your device may differ from those shown here.

What Makes Goals Unique?

A single question drives the whole app: what should you do today? Most goal and habit apps open on a dashboard of charts, lists and overdue items, while Goals opens on one action per goal and hides the rest of the plan until it is needed.

The plan also adapts to your own check-ins and ratings, and group members can follow the same plan through a shared link. Combined with a Pro price under two dollars a month, that makes it one of the cheapest ways to get an AI-built plan with daily follow-up. The site also runs a coach programme in which vetted coaches sell sessions inside the app and keep 85% of fees, with Goals taking 15%.

Compatibilities and Integrations

Apple and Android devices are covered well, but Goals connects to little outside its own app and invite links.

• Mobile: Native apps run on iPhone and iPad with iOS 15.1 or later, and on Android phones and tablets. Home screen widgets show today’s action.
• Other Apple devices: The iOS app also runs on Apple silicon Macs and Apple Vision Pro. Futurepedia mentions a web version, but the official site points only to the stores.
• Sharing: Invite links let others join a goal. Free users can join shared goals, while creating one needs Pro.
• Data: No public API, calendar sync or export option is listed. Accounts can be deleted in Settings or by email request.

Goals Tutorials

A first plan is ready within minutes of installing, and no account is needed on the free plan.

1. Install Goals from the App Store or Google Play.
2. Type your goal in plain words and add a target date if you have one.
3. Review the phases and today’s suggested action.
4. Complete the action, check in and rate how it went.
5. Turn on push or email reminders so the next task is not missed.
6. Invite a friend through a share link if you want accountability, which needs Pro to create.

How We Rated It

Goals scores 3.7 out of 5, with very good value and ease of use pulled down by weak integrations and a thin support offering.

Summary

If you want gentle structure for a personal target without learning a project tool, Goals is a low-cost and easy place to start. Its main limitation is depth, since it lacks calendar sync, an API and team features. The free plan is enough to judge whether the one-action approach suits you. Write your goal with a clear outcome and date, because sharper input gives the AI more to work with when it builds the plan.