Stripo

What is Stripo?

Stripo is a browser-based email design platform that builds responsive HTML templates for newsletters, promotions and trigger emails, then hands them to the sending service you already use. It combines a drag-and-drop canvas, a code editor and AI writing tools in one workspace.

The workflow is simple to describe. You start from a blank layout or one of more than 1,650 free templates, arrange content blocks, adjust the HTML and CSS where needed, and ask the built-in AI to draft subject lines, copy or images. Stripo then tests the message and exports it to more than 90 email service providers, or lets you download the code. It never sends campaigns itself, which keeps it neutral between platforms.

Dmytro Kudrenko founded Stripo in Ukraine in 2017, and the company still describes itself as made in Ukraine. Its homepage reports more than 1.7 million users and names brands such as eBay, Adobe, Spotify and Microsoft among them. It holds 4.8 on G2 from 169 reviews and 4.9 on Capterra from 101 reviews, according to figures displayed on its site in October 2026.

Key Features

Stripo’s hybrid editor and export reach matter most, because they let designers and developers work on the same email and send it through almost any platform without a rebuild.

• Visual and code editing: Drag-and-drop blocks and a full HTML and CSS editor work on the same email at the same time. Developers can fix a rendering quirk in code while a marketer keeps rearranging sections visually.
• Large template library: More than 1,650 free HTML templates cover ecommerce, newsletters, trigger emails, holidays, webinars and education. Industry sets for fashion, software and real estate give teams a working starting point instead of a blank canvas.
• AI copy and images: Built-in AI drafts subject lines, preheaders, body copy and image alt text, and an assistant can generate a whole email from a prompt. Paid plans add monthly image credits for models such as GPT-Image and Nano Banana.
• Interactive and gamified emails: AMP carousels, accordions and forms sit beside mini-games, quizzes, surveys and scratch cards. Stripo also exports a standard HTML fallback, so readers whose inbox ignores AMP still see a working message.
• Synced modules and bulk edits: Saved modules update every email that uses them when you change the source block. A new footer or legal line therefore spreads across dozens of templates in one edit rather than many.
• Testing and approval: Test sends, shareable web versions and approval steps let reviewers check an email before export. Plans include daily test-email allowances, from 5 a day on Free to 300 a day on Pro.

Pros

Portability across more than 90 email platforms is why teams choose Stripo, since a template built once can follow them if they change sending provider.

• Exports almost anywhere: Direct export reaches more than 90 ESPs, including Salesforce, without manual code copying. Agencies working with clients on different platforms keep one design tool rather than learning each built-in editor.
• Free plan for testing: Two members can sign up without a card and produce four exports a month. That is enough to judge the editor on a couple of real campaigns before paying.
• Built for teams: Real-time co-editing, comments and approval steps support several people working on one campaign. Role-based permissions on paid plans help agencies control who can change or export client emails.
• Strong security credentials: Stripo lists ISO 27001 certification, SOC 2 Type 2 compliance and GDPR alignment. Procurement teams at larger firms usually ask for exactly these documents before approving a new vendor.
• Embeddable for software firms: A white-label JavaScript plugin puts the same editor inside other products. More than 225 companies use it, according to the plugin page, which saves them building an email editor from scratch.

Cons

Sending is missing from Stripo, so every team still pays for a separate email service provider to deliver the campaigns it designs.

• Design only, no delivery: Stripo does not manage lists or send emails. Budget for an ESP as well, or consider an all-in-one platform if you want a single bill.
• Restrictive free tier: The free plan allows four exports, ten stored emails and five test emails a day. Anyone sending weekly will hit the limit within a month and need Basic at $20.
• Steep top tier: Pro costs $125 a month, a big jump from Medium at $45. Mid-sized teams needing more than three seats may feel pushed into the expensive plan.
• Occasional editor bugs: Reviewers report glitches and layouts that shift between the editor and certain inboxes. Running a test send before every export catches most of these problems.
• Crowded settings panels: The number of block options, styles and toggles can slow newcomers. Saving brand colours and fonts first, then reusing modules, cuts the learning time considerably.

Who is Using Stripo?

Marketing teams that treat email as a main channel form Stripo’s core audience, alongside agencies and software companies that embed its editor.

• In-house email marketers: Teams producing weekly newsletters and promotions use templates and synced modules. Consistent branding across campaigns comes with less manual work.
• Marketing agencies: Studios handling several client brands keep separate projects and export to each client’s ESP. Shareable web versions let clients review a design before it goes out.
• Ecommerce and retail brands: Shops build product launches, sale announcements and trigger emails. Gamified blocks such as quizzes and scratch cards add interaction to promotions.
• Software platforms: SaaS and education products embed the white-label plugin for their own users. Merge tags, countdown timers and display conditions come built into that editor.

Pricing

Stripo is freemium, with paid plans from $20 a month and roughly 20% off on annual billing (official prices, October 2026).

Futurepedia lists Pro at $95 a month, but Stripo’s own pricing page shows $125. The embeddable plugin is priced separately, from a free tier to $550 a month for its Business plan. A prepaid month can be refunded within 30 days if the account shows no usage.

Disclaimer: Stripo adjusts export caps and AI image credits from time to time, so confirm the live figures on its pricing page before choosing a tier.

What Makes Stripo Unique?

Independence from any single sending platform is Stripo’s defining trait. Editors built into an ESP lock templates to that service, whereas Stripo exports to more than 90 providers, so a company can switch ESP without redesigning its library.

The same editor also runs in three places: the web app, an embeddable plugin and, through MCP, AI assistants such as Claude and Cursor. Few email builders reach that far, which makes Stripo useful both to marketers and to developers building email features into their own software.

Compatibilities and Integrations

Stripo connects to more than 90 ESPs and several automation and AI tools, and it also exports raw files for anything unsupported.

• Platforms: The editor runs in any modern browser, and a JavaScript plugin embeds it in third-party apps.
• Email services: Direct export reaches more than 90 ESPs, including Salesforce, with automatic replacement of updated trigger emails.
• AI assistants: MCP connects Stripo to Claude, ChatGPT, Gemini, Cursor, VS Code and Codex.
• Automation and files: Zapier, Make, n8n and webhooks are supported, plus HTML, AMP, PDF and image downloads.
• Content sources: Translation runs through Google or custom translations, and the plugin pulls images from Pexels, Pixabay and IconFinder.

Stripo Tutorials

A first campaign in Stripo takes about six steps, from free sign-up to a tested export in your ESP.

1. Create a free account; no card is needed.
2. Pick a template from the library or start from a blank layout.
3. Save your brand colours, fonts and logo so new emails reuse them.
4. Ask the AI to draft a subject line, preheader and body copy, then edit.
5. Send a test email and review the shareable web version with colleagues.
6. Export to your ESP or download the HTML file.

How We Rated It

Stripo earns 4.2 out of 5, driven by its integration reach and feature depth, while occasional bugs and a costly Pro tier pull the score down.

Summary

Stripo is a strong pick for marketing teams and agencies that design many emails for platforms they already use. Its hybrid editor, large template library and export to more than 90 ESPs save real production time. The main limitation is that it cannot send campaigns, so you pay for an ESP as well, and the Pro tier is expensive. Build two or three real campaigns on the free plan, then choose the tier that matches your monthly export count.