SayWhatt

What is SayWhatt?

SayWhatt is a virtual AI sales system for e-commerce brands that sell technical or high-consideration products, such as skincare, sporting goods and consumer electronics. Its proprietary model, SAM (Sales Authority Model), is trained on retail sales methods and behavioural economics. SAM talks with shoppers, asks follow-up questions about their needs, recommends products from the live catalogue and works through doubts before checkout.

The company is based in Tel Aviv, and startup databases list Gil Globus and Tali Globus as co-founders, with a January 2023 founding date. Its Shopify app launched on 21 January 2026. SayWhatt claims an average 12% revenue uplift, a 25% conversation-to-purchase rate and a 50% cut in support tickets, measured through its own A/B tests. Despite its playful name, it is a retail tool rather than an education or teacher feedback product. The service was live and taking demo bookings when we checked in October 2026.

Key Features

• SAM sales model: SAM is SayWhatt’s own AI, trained on professional retail sales methods and behavioural economics. It asks diagnostic questions about the shopper’s situation and then recommends suitable products, rather than following a fixed script.
• Multi-channel deployment: SayWhatt runs on website chat, WhatsApp, Messenger, Instagram and in-store POS. Brands can offer the same guided buying conversation online and on the shop floor, according to the official site and Shopify listing.
• Gorgias and Zendesk agent: SAM works inside Gorgias and Zendesk as a first-responder agent that resolves tickets, not just opens them. SayWhatt says it is an official Gorgias partner and offers a full Zendesk integration.
• Live catalogue data: SAM draws on real-time product data, including variants, availability and attributes, during each conversation. Recommendations therefore reflect what is actually in stock instead of outdated product descriptions.
• Post-purchase support: SAM handles order tracking, returns and exchanges as well as pre-sale questions. The company links this to its claimed reduction of up to 50% in customer service tickets.
• Human handover: SAM hands a conversation to your team when a shopper asks for a person or a question falls outside its knowledge. Staff receive the full transcript and context, so customers do not need to repeat themselves.
• SVR measurement: SayWhatt Verified Sales (SVR) scores each conversation daily for complexity and purchase influence. The company pairs it with A/B tests against control groups to show whether SAM caused a sale.
• Managed onboarding: SayWhatt’s team trains SAM on your products, tone and sales approach, with no files or Q&A lists for you to prepare. The company says brands can go live in as little as two weeks.

Pros

• Built for complex products: SayWhatt targets catalogues where shoppers need advice, such as skincare, supplements and sports equipment. Its conversations aim to replace an expert shop assistant rather than a basic FAQ bot.
• Fixed monthly fee: SayWhatt charges a fixed monthly fee with unlimited conversations and no per-seat or per-conversation charges. Busy stores can budget ahead without worrying about usage spikes during sales periods.
• Low-risk trial: A 30-day free trial and A/B-tested proof of concept come before any subscription, according to the company. There is also no long-term contract, so brands can stop if results disappoint.
• Strong security claims: SayWhatt states it is SOC 2 Type II certified and compliant with GDPR and CCPA. It also uses Cloudflare for bot detection, rate limiting and DDoS protection.
• No speed penalty: SAM loads after your storefront pages finish rendering, so the company says page speed scores are unaffected. That matters for stores where conversion depends on fast mobile pages.
• Positive early reviews: The Shopify App Store listing shows a 5.0 rating from four reviews. Merchants praise the service team and its close control of AI answers to avoid made-up responses.

Cons

• High upper tiers: Shopify plans run from $95 to $980 a month, which is steep for small shops. Neura reports a free tier, but the official site only mentions a trial, so expect to pay after 30 days.
• Opaque direct pricing: SayWhatt prices direct contracts by monthly traffic and asks you to book a demo for a quote. Comparing it with self-serve chat tools before a sales call is therefore difficult.
• Shopify focus: Shopify is the primary supported platform, and other e-commerce systems need confirmation from the team. Brands on WooCommerce, Magento or custom stacks should check compatibility before committing time to a trial.
• Vendor-reported results: The 12% revenue uplift and 20x ROI figures come from SayWhatt’s own measurement system. Independent case studies and third-party reviews are still scarce, with only four public Shopify ratings.
• Less hands-on control: SayWhatt’s team manages SAM’s configuration and training for you. Brands that want to edit flows or prompts themselves may find this slower than a self-serve chatbot builder.

Who is Using SayWhatt?

• Beauty and skincare brands: Guide shoppers to suitable products.
• Sporting goods retailers: Explain technical equipment choices.
• Wellness and supplement sellers: Answer personal product questions.
• Support teams: Cut repetitive tickets in Gorgias or Zendesk.

Pricing

SayWhatt offers a 30-day free trial and then three monthly plans on Shopify (Shopify App Store listing, October 2026).

Neura reports a free tier and a Pro plan from $99 a month, which differs from the Shopify listing. Plan limits are not detailed publicly, so request a quote and confirm what each tier includes before you sign up.

What Makes SayWhatt Unique?

SAM is trained on in-store retail sales methods rather than support scripts, so it tries to diagnose a shopper’s needs, compare options and handle objections like a skilled shop assistant. SayWhatt then measures its own impact with SVR scoring and control-group A/B tests. The company also manages training and conversation reviews itself, which suits brands without in-house AI staff.

Compatibilities and Integrations

• E-commerce: Shopify is the primary platform, with support for headless storefronts.
• Customer service: Native Gorgias and Zendesk integrations, with SAM as a first responder.
• Channels: Website chat, WhatsApp, Messenger, Instagram and in-store POS.
• Other apps: Yotpo, Klaviyo and Recharge are listed as integrations.

SayWhatt Tutorials

Most of the set-up work is handled by SayWhatt’s own team.

1. Book a demo on saywhatt.com or install the app from the Shopify App Store.
2. Share your catalogue, brand tone and sales approach with the onboarding team.
3. Choose the channels where SAM should appear, such as site chat or WhatsApp.
4. Run the 30-day trial and review the A/B test results.
5. Pick a plan and keep reviewing conversation insights each month.

How We Rated It

Summary

SayWhatt suits mid-sized Shopify brands that sell products needing expert advice and want an AI rep across chat, messaging and stores. Its main limitation is cost, since upper plans approach $1,000 a month and results are mostly vendor-reported. Use the 30-day trial to run a clean A/B test, and judge it on your own revenue data.