Offrs

What is Offrs?

Offrs is a predictive analytics and lead generation service for real estate agents who want listing leads. It identifies homeowners most likely to sell within the next 12 months, then helps agents reach them first with targeted ads, landing pages and email campaigns. The company says it predicted 72% of US listings last year and describes itself as your marketing team and ISA at a fraction of the cost.

The system pulls property, demographic, behavioural and event data from more than 25 providers and scores over 122 million properties, according to its website. Agents pick zip codes in Territory Builder, receive leads through a daily Lead Feed, and on higher plans get AI lead conversion. Offrs is run by Constellation1 Inc. of Hunt Valley, Maryland, alongside sister brands SmartZip, Reach150 and the raia AI agents platform. News reports from 2019 describe Constellation Real Estate Group buying the Sarasota company, and a 2019 release named Rich Swier as founder. The service is live in October 2026.

Key Features

• Predictive seller scoring: Offrs scores homeowners on more than 250 data points to predict who will sell within 12 months. The model combines property, demographic, behavioural and event data, so agents can focus outreach on the households most likely to list.
• Territory Builder: Territory Builder lets agents search and claim predictive seller data by zip code. Agents shape a farm area around the neighbourhoods they already know, rather than buying scattered leads across a whole city.
• Daily Lead Feed: The Lead Feed delivers new seller leads every day into one dashboard. Offrs ties a guaranteed monthly lead number to each plan tier, and the homepage says it expands the geographic area if the target is missed.
• Lead capture ads and pages: Offrs runs online ads and landing pages that it says have been refined over years of testing. These capture homeowners who respond, turning a predicted seller into an engaged lead with contact details.
• Exclusive engaged seller leads: Every plan includes exclusive engaged seller leads alongside unlimited predictive seller leads. Exclusive means the agent does not share these responding homeowners with other Offrs customers in the same area.
• AI lead conversion: The Lead Gen Pro and Elite plans add AI lead conversion to follow up with new leads. Offrs pitches this as replacing part of the work an inside sales agent would do before a listing appointment.
• Multi-channel targeting: Offrs reaches likely sellers through Google and social ads, with directories naming Facebook and Instagram as channels. Repeated exposure across platforms keeps the agent’s name in front of homeowners before they choose who to call.
• Email campaigns: Agents can send targeted email campaigns to predictive sellers in their territory. Older platform releases also described autopilot apps for Facebook, voicemail and direct mail, though current plan pages do not list them separately.

Pros

• Transparent tier pricing: Offrs publishes three plans from $399 to $999 a month, with annual discounts of up to 33%. Agents can compare lead volume against cost before booking a demo, which many lead vendors do not allow.
• Lead volume guarantee: Each plan carries a guaranteed monthly lead count, from 15 or more on Lead Gen to 60 or more on Elite. This gives agents a clearer basis for judging return on spend than pure data access.
• Large data foundation: Offrs says it scores over 122 million US properties using data from more than 25 providers. Broad coverage means agents in most US markets can find predictive data for their chosen zip codes.
• Listing-focused approach: The service targets future sellers rather than buyers, which suits agents who want more listings. Reaching a homeowner before they list matters, since Offrs cites research that three in four sellers choose the first agent they contact.
• Part of a wider group: Offrs sits within Constellation1 alongside SmartZip, Reach150 and raia AI agents. Agents and brokerages can move to related tools for team routing, reviews or AI follow-up without starting with an unknown vendor.

Cons

• High monthly cost: Plans start at $399 a month and the Elite tier costs $999, which is steep for new or part-time agents. Annual billing lowers the rate but requires a larger upfront commitment.
• No free trial: Offrs does not offer a free trial on its pricing page, and reviewers confirm the point. Agents must commit money before seeing how leads perform in their own market, so a demo is the only preview.
• Limited CRM and integrations: Reviewers report few third-party integrations and no full CRM or follow-up toolkit inside Offrs. Agents usually need a separate CRM to manage leads after they arrive, which adds cost and setup time.
• Prediction is not a listing: Predictive scores show likelihood, not intent, so many flagged homeowners will not sell soon. Agents still need consistent follow-up over months, and results vary by how well data covers each region.
• Support hours and contracts: Reviews describe support as limited to business hours, and an older review mentioned a six-month minimum term. Current contract terms are not published, so confirm cancellation rules before signing.

Who is Using Offrs?

• Listing agents: Finding homeowners likely to sell before they call anyone.
• Real estate teams: Feeding shared farm areas with daily seller leads.
• New agents: Building a listing pipeline in an unfamiliar territory.
• Brokerages: Supporting agents with data-led prospecting by zip code.

Pricing

Offrs sells three monthly or annual plans, starting at $399 a month (official prices, October 2026).

Older reviews quote per-zip-code pricing of $300 to $800 a month and per-lead fees, and one directory claims a free tier, but the current official page shows only the three paid plans. Prices and lead counts can change by market, so check the live pricing page and ask about contract length before you pay.

What Makes Offrs Unique?

Offrs pairs a predictive seller model with its own ad and landing page engine, then guarantees a monthly lead count by plan. Many data vendors only sell lists of likely sellers and leave the marketing to the agent. Offrs instead turns those predictions into homeowners who have responded, and its higher tiers add AI conversion to follow up. The link to SmartZip, Reach150 and raia inside Constellation1 also gives agents related tools from the same group.

Compatibilities and Integrations

• Platform: Web dashboard that works in desktop and mobile browsers.
• Ad channels: Google and social advertising, with Facebook and Instagram named by directories.
• Related tools: SmartZip for brokers, Reach150 for reviews and raia AI agents.
• Data and CRM: Lead data by zip code; reviewers report limited CRM integrations.

Offrs Tutorials

Getting started with Offrs runs through a demo and territory setup.

1. Book a demo on offrs.com and check data coverage for your zip codes.
2. Choose Lead Gen, Pro + AI or Elite + AI based on the lead volume you need.
3. Build your territory in Territory Builder and review the predictive seller list.
4. Watch the daily Lead Feed and contact engaged sellers quickly.
5. Track listings won against monthly spend before renewing or upgrading.

How We Rated It

Summary

Offrs suits listing agents and teams who want a steady flow of likely sellers in chosen zip codes. Its main limitation is cost, since plans run from $399 to $999 a month with no free trial. We like that it guarantees a monthly lead count rather than selling raw data alone. Start with one or two zip codes you know well and give follow-up at least a few months before judging results.